Digital Trafficker

Description

Job Summary: We are seeking a professional responsible for strategic planning, technical setup, campaign creation, tracking, and optimization of digital marketing campaigns. Key Highlights: 1. Proven and indispensable experience in implementing successful campaigns. 2. Define advertising platforms and target audiences for ad spend. 3. Data analysis to adjust strategies and optimize performance. Join our team, ***Proven and indispensable experience in implementing successful campaigns*** Some of your responsibilities will include: Strategic Planning: Determine which platforms to invest in (Meta Ads, Google Ads, LinkedIn Ads, TikTok, etc.) based on target audience and budget. Technical Setup: Implement tracking pixels \+ CAPI, Google Tag Manager (GTM), and configure advertising accounts for campaign KPI measurement. Campaign Creation: Audience segmentation, A/B testing of ads, copywriting, copy and creative supervision. Campaign Tracking and Optimization Aligned with Objectives: Analyze daily campaign performance to adjust bids, budgets, or pause underperforming elements. Data Analysis and Reporting: Prepare detailed reports on key metrics (KPIs) such as CAC (Customer Acquisition Cost), ROAS (Return on Ad Spend), and CTR (Click-Through Rate). Preference for certifications in marketing, Meta, Google, and TikTok. Salary: Up to $14,000\.00 per month Benefits: * Remote work Experience: * Trafficker: 3 years (Mandatory) Work Location: Remote employment