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Esta posición es esencial en la creación de contenidos visuales impactantes, desarrollo de animaciones y piezas gráficas para campañas de marca, publicidad digital y comunicación interna. Buscamos talento creativo, dinámico, inclusivo y con ganas de aportar soluciones innovadoras en un ambiente diverso, colaborativo y en constante aprendizaje. La persona seleccionada será parte fundamental de procesos creativos que potencian la identidad visual y storytelling de nuestros proyectos.\n\n**Responsabilidades – Ilustración Creativa, Animación Digital \\& Desarrollo Visual**\n------------------------------------------------------------------------------------\n\n* Diseñar y desarrollar ilustraciones originales para campañas publicitarias, contenido digital, redes sociales y proyectos de branding.\n* Crear animaciones en 2D/3D, motion graphics y gráficos en movimiento para materiales audiovisuales, presentaciones y microvideos.\n* Colaborar activamente con copywriting, arte, marketing y estrategia para dar vida a conceptos visuales consistentes y disruptivos.\n* Participar en sesiones de ideación, aportando perspectivias visuales innovadoras y soluciones gráficas pertinentes para cada proyecto.\n* Interpretar briefs creativos con precisión, proponiendo tratamientos visuales alineados a los objetivos de cada campaña.\n* Garantizar 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En este rol, tendrás la misión de diseñar y supervisar campañas creativas integrales, asegurando innovación, cohesión de marca y diferenciación en el mercado. Buscamos personas con pensamiento disruptivo, orientación a resultados y gran capacidad de liderazgo, listas para impulsar la creatividad colectiva y potenciar el impacto de nuestros mensajes sin involucrarse en la dirección de arte o diseño visual.\n\n**Responsabilidades – Liderazgo Creativo, Estrategia de Marca \\& Innovación**\n-----------------------------------------------------------------------------\n\n* Definir y comunicar la visión creativa alineada con los objetivos de negocio, elevando el posicionamiento y valor de marca.\n* Idear y supervisar conceptos creativos para campañas omnicanal (digital, BTL, ATL, social, contenidos editoriales), asegurando consistencia entre todos los touchpoints.\n* Fomentar una cultura de innovación e inspiración dentro de los equipos creativos, copywriting y estrategia de contenidos.\n* Supervisar el desarrollo conceptual y la narrativa de campañas, trabajando en conjunto con expertos en copywriting, estrategia digital y marketing.\n* Analizar tendencias de mercado, insights de audiencia y benchmarks creativos para detectar oportunidades de diferenciación.\n* Impulsar procesos de co\\-creación, workshops creativos y sesiones de brainstorming que generen soluciones originales y escalables.\n* Evaluar y asegurar la calidad conceptual de propuestas, mensajes y experiencias de marca antes de su implementación.\n* Colaborar directamente con equipos de cuentas, estrategia, performance y datos para maximizar la efectividad creativa en resultados medibles.\n* Liderar presentaciones internas y externas para clientes, dirección y stakeholders, articulando las razones creativas detrás de cada propuesta.\n\n### **Requisitos – Perfil de Liderazgo, Estrategia Creativa \\& Storytelling**\n\n* Título universitario en Publicidad, Comunicación, Marketing, Letras, Sociología, Psicología, o áreas afines.\n* Mínimo 5 años de experiencia comprobada liderando equipos creativos (copy, estrategia o creatividad conceptual) en agencia o empresa.\n* Evidencia de campañas exitosas que hayan impactado positivamente en branding, engagement y performance digital, sin involucramiento en arte o diseño visual.\n* Capacidad para detectar, analizar y transformar insights en ideas creativas poderosas.\n* Experiencia en la gestión de equipos interdisciplinarios y en la mentoría de talento creativo.\n* Habilidades avanzadas de storytelling, creatividad estratégica y pensamiento lateral.\n* Actualización constante en tendencias culturales, digitales y de comunicación.\n* Nivel alto de comunicación oral y escrita, manejo impecable de presentaciones y pitches.\n* Inglés avanzado; se valoran otros idiomas.\n* Compromiso con la diversidad, equidad e inclusión en todos los procesos y equipos creativos.\n\n#### **Funciones Diarias – Gestión Creativa, Optimización Conceptual \\& Innovación**\n\n* Liderar sesiones creativas para el desarrollo de campañas, proponiendo conceptos únicos y diferenciales.\n* Supervisar la adecuada implementación conceptual de la narrativa en todos los materiales y plataformas, sin intervención en visuales o diseño.\n* Colaborar con equipos de data, investigación y performance para evaluar y optimizar la efectividad de las ideas, ajustando mensajes según resultados.\n* Promover aprendizajes constantes y documentación de procesos creativos efectivos.\n* Gestionar la agenda del equipo creativo, asegurando cumplimiento de deadlines y calidad conceptual de las entregas.\n\n##### **Requisitos Adicionales – Oportunidad Creativa \\& Liderazgo Estratégico**\n\n* Disponibilidad para trabajar en formato híbrido y adaptarse a ambientes colaborativos y dinámicos.\n* Participación en procesos de selección que incluyen presentaciones conceptuales, pruebas de creatividad estratégica y entrevistas de liderazgo.\n\n###### **Beneficios – Crecimiento en Creatividad, Estrategia \\& Marca**\n\n* Salario competitivo, plan de compensación flexible y seguro médico desde la incorporación.\n* Formación continua en creatividad estratégica, innovación, tendencias y liderazgo disruptivo.\n* Ambiente inclusivo, diverso y de gran colaboración, con proyectos creativos de gran impacto internacional.\n* Potencial para desarrollar tu carrera a nivel de dirección y proyección internacional en el ámbito creativo y estratégico.","price":"Salario negociable","unit":"per year","currency":null,"company":"Indeed","language":"es","online":1,"infoType":1,"biz":"jobs","postDate":"1765743178000","seoName":"creative-director","supplement":null,"author":null,"originalPrice":null,"soldCnt":null,"topSeller":null,"source":1,"cardType":null,"action":"https://mx.ok.com/es/city-totutla/cate-editing-publishing/creative-director-6473512690265912/","localIds":"30","cateId":null,"tid":null,"logParams":{"tid":"79dcc36a-2db5-41bc-a5cd-7b282d617bb3","sid":"9986debc-e5b7-4f6b-9b1f-3f3c66c3e7ed"},"attrParams":{"summary":null,"highLight":["Liderar visi\\u00f3n creativa estrat\\u00e9gica","Supervisar campa\\u00f1as omnicanal","Formaci\\u00f3n continua en innovaci\\u00f3n"],"employment":[{"icon":"https://sgj1.ok.com/yongjia/bkimg/8hvituaa__w72_h72.webp","name":"Tipo de empleo","value":"Tiempo completo","unit":null},{"icon":"https://sgj1.ok.com/yongjia/bkimg/is8j0f44__w72_h72.webp","name":"Modalidad de trabajo","value":"Presencial","unit":null},{"icon":"https://sgj1.ok.com/yongjia/bkimg/ji66qqr0__w72_h72.webp","name":null,"value":"Xalapa-Enríquez,Veracruz","unit":null}]},"addDate":1765743178927,"categoryName":"Edición y Publicación","postCode":null,"secondCateCode":"advertising-arts-media","kycTag":null,"pictureUrls":null,"isFavorite":false},{"category":"1261,1264,1393","location":"C 20 de Noviembre 7, 23 de Marzo, 91153 Xalapa-Enríquez, Ver., Mexico","infoId":"6473483881920312","pictureUrl":"https://uspic3.ok.com/logo/ineed.png","videos":null,"title":"Editor / Redactor / Periodista","content":"**Ubicación:** Híbrido – Sede principal en ciudad con opción de trabajo remoto \n\n**Tipo de Contrato:** Indefinido\n\n**Desafío Profesional** \n\n¿Te apasiona la redacción, edición y generación de contenidos de alta calidad que informen e inspiren a diversas audiencias? Si buscas crecer en el ámbito del periodismo digital y aportar al posicionamiento de una marca líder, queremos conocerte. Buscamos una persona creativa, analítica y orientada al detalle, capaz de transformar ideas en piezas periodísticas atractivas, rigurosas y alineadas con los objetivos de comunicación de la organización. Serás responsable de investigar, redactar, editar y curar contenidos originales y relevantes para medios propios y externos, apoyando el fortalecimiento de la reputación y visibilidad institucional.\n\n\n**Responsabilidades – Redacción, Edición de Contenidos y Periodismo Digital**\n-----------------------------------------------------------------------------\n\n* Investigar, proponer y desarrollar temas de actualidad, tendencias y asuntos estratégicos para la organización.\n* Redactar artículos, reportajes, entrevistas, comunicados y notas de prensa con enfoque SEO y estilo periodístico.\n* Editar y corregir textos para asegurar claridad, coherencia, calidad lingüística y cumplimiento de lineamientos editoriales.\n* Curar, adaptar y optimizar los contenidos para diferentes canales: web, blog, medios impresos y redes sociales.\n* Colaborar estrechamente con equipos de comunicación, marketing y branding para garantizar una narrativa consistente y alineada con los valores corporativos.\n* Monitorear métricas de consumo y engagement, ajustando estrategias de contenido según resultados, tendencias y necesidades de la audiencia.\n* Gestionar relaciones con periodistas externos, fuentes y colaboradores para la generación de contenidos de valor.\n\n### **Requisitos Deseados – Experiencia en Redacción Periodística,**\n\n* Título universitario en Periodismo, Comunicación, Letras, Lingüística o áreas afines.\n* Mínimo 3 años en redacción, edición y publicación de contenidos en medios digitales, impresos o entornos corporativos.\n* Manejo avanzado de técnicas de redacción periodística, investigación y storytelling.\n* Ideal contar con conocimientos actualizados en optimización SEO para contenidos digitales y manejo de CMS.\n* Excelente dominio del español escrito y verbal; nivel intermedio/avanzado de inglés para generación y revisión de contenidos internacionales.\n* Capacidad analítica para interpretar métricas y ajustar el enfoque editorial.\n* Autonomía, organización y habilidad para gestionar múltiples proyectos en entornos híbridos/remotos.\n\n#### **Funciones Clave – Desarrollo de Estrategias Editoriales, Innovación y Calidad Periodística**\n\n* Identificar historias y enfoques innovadores que potencien la visibilidad de la organización.\n* Elaborar proyectos editoriales especiales, series temáticas y coberturas que aporten valor diferencial.\n* Supervisar la revisión ortotipográfica y la verificación de datos en todos los contenidos publicados.\n* Proponer mejoras en flujos de trabajo, procesos editoriales y herramientas de gestión de contenidos.\n* Asegurar que los contenidos generados sean inclusivos, diversos y representativos de distintos públicos.\n* Capacitar a equipos internos en mejores prácticas de redacción, edición y comunicación institucional.\n* Participar en la selección y coordinación de colaboraciones externas y freelancers.\n\n##### **Perfil Profesional – Creatividad, Ética y Orientación a la Excelencia Periodística**\n\n* Pasión por el periodismo, la investigación y los fenómenos sociales, culturales y corporativos.\n* Habilidad para detectar tendencias, anticipar temas relevantes y traducir información compleja en mensajes claros y atractivos.\n* Compromiso con la veracidad, ética profesional y responsabilidad editorial.\n* Enfoque colaborativo, innovador y atención al detalle en todo el ciclo de vida del contenido.\n* Sensibilidad hacia la diversidad, inclusión y equidad en la selección y tratamiento de temáticas.\n* Gestión eficiente del tiempo, prioridades y autonomía en ambientes dinámicos.\n* Capacidad para recibir y brindar retroalimentación constructiva, garantizando una mejora continua en los procesos editoriales.\n\n###### **Beneficios – Crecimiento Profesional, Comunicación Digital y Proyectos Editoriales de Impacto**\n\n* Salario competitivo y bonificaciones basadas en indicadores de calidad, alcance y posicionamiento de los contenidos.\n* Acceso a formación continua en periodismo digital, storytelling, nuevas plataformas y herramientas SEO.\n* Ambiente de trabajo diverso, flexible e impulsado por la innovación colectiva.\n* Opciones de flexibilidad horaria y trabajo remoto parcial.\n* Participación protagónica en proyectos editoriales y de comunicación estratégica de una organización referente en su sector.","price":"Salario negociable","unit":"per year","currency":null,"company":"Indeed","language":"es","online":1,"infoType":1,"biz":"jobs","postDate":"1765740928000","seoName":"editor-redactor-journalist","supplement":null,"author":null,"originalPrice":null,"soldCnt":null,"topSeller":null,"source":1,"cardType":null,"action":"https://mx.ok.com/es/city-totutla/cate-editing-publishing/editor-redactor-journalist-6473483881920312/","localIds":"30","cateId":null,"tid":null,"logParams":{"tid":"bf442203-2b53-4ca6-bf14-e90945b8de09","sid":"9986debc-e5b7-4f6b-9b1f-3f3c66c3e7ed"},"attrParams":{"summary":null,"highLight":["Redacci\\u00f3n y edici\\u00f3n de contenidos digitales","Trabajo h\\u00edbrido con opci\\u00f3n remota","Formaci\\u00f3n continua en periodismo digital"],"employment":[{"icon":"https://sgj1.ok.com/yongjia/bkimg/8hvituaa__w72_h72.webp","name":"Tipo de empleo","value":"Tiempo completo","unit":null},{"icon":"https://sgj1.ok.com/yongjia/bkimg/is8j0f44__w72_h72.webp","name":"Modalidad de trabajo","value":"Presencial","unit":null},{"icon":"https://sgj1.ok.com/yongjia/bkimg/ji66qqr0__w72_h72.webp","name":null,"value":"Xalapa-Enríquez,Veracruz","unit":null}]},"addDate":1765740928274,"categoryName":"Edición y Publicación","postCode":null,"secondCateCode":"advertising-arts-media","kycTag":null,"pictureUrls":null,"isFavorite":false},{"category":"1261,1264,1393","location":"Av. 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