




*This job posting comes from the Talenteca.com job board* ### **Job opening for WORKBOX in Miguel Hidalgo, Mexico City** **BTL Creative Director** **Salary:** $25,000 - $30,000 net monthly (depending on experience in retail promotions) **Bonuses:** For projects won **Benefits:** As per labor law **Work mode:** Hybrid (home office + office in CDMX, Anzures area) **Working hours:** Monday to Friday from 9:30 AM to 6:30 PM (subject to workload) **Contract type:** Initial 3-month probation period, transitioning to permanent based on performance **Position Objective** Develop and execute creative ideas for promotional marketing and BTL campaigns and activations focused on **marketing funnel conversion** to achieve impact, engagement, and business results. **Responsibilities** * Receive briefs, analyze and debrief with client. * Conduct market research on trends and benchmarks. * Develop concepts, storytelling, and strategic presentations. * Present and defend proposals to clients. * Supervise and lead creative team (2-3 people). * Coordinate with internal departments: Sales, Production, Finance, and Management. * Implement and monitor promotional campaigns and activations. * Manage creative budgets and resources (team and suppliers). * Monitor trends and innovation in BTL, shopper marketing, and retail. **Requirements** * Bachelor's degree in Advertising, Communications, Marketing, or Graphic Design. * Intermediate to advanced English (70%). * Minimum of **5 years of experience in BTL agencies, promotions, or shopper marketing**. * Proven experience in point-of-sale activations, sampling, contests, promotions, and retail marketing. * Proficiency in omnichannel content platforms and audiovisual production. **Skills and competencies** * Innovation and creativity applied to campaigns. * Strong presentation and justification of ideas. * Project, client, and supplier management. * Proactivity, adaptability, and problem-solving skills. * Passion for BTL and brand experiences. * Ability to work under pressure and lead teams. If you have the required experience and are seeking a creative challenge in BTL and retail campaigns, apply now to join an innovative team focused on results. **Desired education level:** Bachelor's degree - completed **Desired experience level:** Mid-level **Departmental function:** Marketing / PR / Communications **Industry:** Marketing *This job posting comes from the Talenteca.com job board:* *https://www.talenteca.com/anuncio?j_id=68e0176c3800003f009db6cc&source=indeed*


