Marketing Coordinator

Description

Senior Marketing Coordinator Location: Col. Carretas, Querétaro Schedule: Monday to Friday, 8:30 a.m. to 5:30 p.m. Job Description We are seeking a Senior Digital Marketing Coordinator with strategic orientation, business vision, and analytical capability, responsible for leading the planning, execution, and optimization of digital strategies across our business units in LATAM. This position requires a results-oriented individual with experience in campaign management, data analysis, and regional coordination. Responsibilities * Design and lead an integrated digital marketing strategy for various business units. * Plan, execute, and optimize digital campaigns (paid media, social media, email marketing). * Manage and optimize the digital marketing budget with a focus on ROI. * Analyze key metrics (KPIs) and generate actionable insights to support decision-making. * Oversee the creation and updating of digital content (website, sales materials, presentations). * Develop positioning and demand-generation strategies. * Coordinate and align campaigns with teams in Mexico and Colombia (LATAM operations). * Monitor market trends, benchmarking, and industry best practices. * Prepare executive reports and presentations for senior management. Requirements * Bachelor’s degree in Marketing, Business Administration, or related field (degree required) * Minimum 4–5 years of experience in digital marketing * Experience coordinating regional or multi-client campaigns and projects * Intermediate English (reading and coordination ability) * Intermediate-to-advanced Excel (mandatory) * Experience with digital analytics tools and advertising platforms (Meta Ads, Google Ads, etc.) * Strong organizational skills, strategic focus, and attention to detail Key Competencies * Strategic thinking and results orientation * Leadership and coordination of teams/projects * Analytical capability and data-driven decision-making * Planning and prioritization * Sense of urgency * Effective executive-level communication We Offer Competitive salary (commensurate with experience) Opportunities for professional growth and development Involvement in regional LATAM projects Ongoing training Excellent work environment Employment Type: Full-time Employment Type: Full-time, Contract-based Contract Duration: 3 months Salary: $15,000.00 – $18,000.00 per month Benefits: * Remote work Work Location: On-site