Marketing Coordination

Description

**Location:** CDMX. **English:** Intermediate/Advanced. **Objective:** Support the development and execution of marketing plans aligned with the Business’s annual plan; lead specific initiatives to achieve short- and long-term Business and brand objectives. **A day in the life of…** * Track and monitor Portfolio performance and health from a Business perspective. Understand the financial impact of costs, pricing, and investment in your brand(s). Monitor risks related to Availability, Waste \& Returns, and collaborate with the Commercial team to mitigate them. Participate in some commercial planning processes. * Demonstrate a clear understanding of your brand(s) and Category, competitors, and consumer and shopper usage and attitudes, applying this knowledge across all aspects of your role. Know your business end-to-end: collect, assimilate, and meticulously analyze data from multiple sources to understand Brand/Activity/Business performance and recommend action plans. * Lead cross-functional teams to successfully launch tactical Promotion, Innovation, and Brand Renovation projects into the market. * Effectively manage departmental budgets. * Lead internal and external teams to deliver specific communication projects. * Coordinate the execution of strategies and tactics with the Medical Detailing team to secure recommendations of your brand(s) by Healthcare Professionals and Institutions. * Demonstrate proactivity and assume responsibility for leading initiatives beyond the immediate scope of your role; e.g., new product launches, internal approvals of marketing materials, etc. * Support the Brand Manager in analyzing and developing Brand Plans that delight target consumers, build strong brand(s), and generate sustainable results. **What will make you successful...** * Minimum 2 years’ experience in Business and/or OTC Brand Development, collaborating on communication development, plan execution with Sales, Medical Detailing teams, and coordination of R\&D (renewal and development) projects within pharmaceutical industries. * Experience in pricing strategy and working with the pharmacy channel. * Experience in designing and coordinating large-scale events and sales-related promotions. * Leadership experience in teams and projects involving brand development and multidisciplinary initiatives. * Experience in brand management, project administration, and brand analysis. * Bachelor’s degree in Economics, Administration, or Industrial Engineering. * Intermediate/advanced proficiency in Microsoft Office, SAP, Power BI, and IQVIA.