Digital Marketing Junior

Description

Job Summary: We are seeking a Digital Marketing Junior to create and manage content, campaigns, and digital strategies—focused on results and growth—within a travel startup. Key Highlights: 1. Creation and management of digital content (social media, blog, email campaigns) 2. Optimization of digital presence through on-page and off-page SEO 3. Collaboration on content and communication projects with various departments **About Reservamos:** We believe technology is revolutionizing travel for the better. In 2014, at MIT, we decided to begin our journey as a company, focusing on bus travel. Our motto is simple: "Be creative, take responsibility, and be a team player." **Overall Job Objective** We are looking for a Digital Marketing Junior focused on content creation, communication channels, and digital platform management. We seek someone who excels in campaign execution, is highly detail-oriented, creative, and capable of translating clear direction into well-implemented actions. A proactive, organized individual eager to grow within one of the region’s most promising travel startups. **Main Responsibilities** * Plan, create, and manage digital content aligned with brand objectives across channels such as social media, blog, email campaigns, and messaging platforms. * Manage advertising campaigns on platforms including Meta (Facebook/Instagram), TikTok, and Pinterest, continuously optimizing based on analysis of key metrics. * Participate in Google Ads campaign optimization; basic familiarity with the platform and fundamental targeting and bidding criteria is valued. * Design and execute the brand’s social media strategy, promoting organic growth and community engagement. * Optimize the brand’s digital presence through on\-page and off\-page SEO strategies. * Collaborate on launch campaigns for new routes or service lines, and promotional activities across all digital channels. * Build partnerships with influencers, digital media outlets, and commercial allies for cross-content campaigns across online and offline channels. * Analyze performance data across digital channels to improve conversion, reach, and engagement. * Actively participate in content and communication projects with various team departments (product, customer support, design, technology). **About You** * You are creative, highly detail-oriented, possess excellent spelling and narrative skills. * You work autonomously to deliver high-quality results from clear direction and are motivated to contribute meaningfully to the team. * You enjoy learning new things, proposing ideas, and growing within a dynamic and constantly evolving environment. * You thrive in teamwork and collaborate effectively with other departments to build practical solutions. * You are passionate about contributing to projects with real impact and regional visibility. **Requirements, Skills, and Knowledge** * Minimum 2 years of experience in digital marketing, content, or digital communications. * Degree in Marketing, Advertising, Design, Communications, or related fields. * Proficiency in content management platforms, social media, email marketing, and digital messaging tools. * Preferred: Certifications in Meta, TikTok, or Google Ads. * Strong organizational skills, analytical thinking, and focus on measurable outcomes. * Basic to intermediate proficiency with tools such as Google Ads, Meta Business Manager, Google Analytics, among others. If you are passionate about empowering talent to generate positive impact—and are seeking a challenging opportunity at a growing startup—we would love to meet you! Join us and help us build an exceptional team and a culture of success!