Senior Category Manager (Walmart)

Description

Job Summary: We are seeking talent to manage categories in retail, optimizing assortment, pricing, and promotions to maximize sell-out and profitability in Santa Clara. Key Highlights: 1. Experience in category management in retail and commercial negotiation. 2. Collaboration with commercial, marketing, and logistics teams. 3. Opportunities for professional development and continuous training. Santa Clara is the dairy company of Coca-Cola FEMSA Mexico, offering well-being, hydration, and nutrition to Mexican families through options, portion sizes, and solutions tailored to diverse tastes, needs, and lifestyles. We seek talent eager to fully develop their capabilities and become part of our comprehensive Value Proposition. Our core pillar is based on the philosophy “People First”, delivering holistic and unique experiences that align each team member’s personal life stage with their professional career path. *Join Our Team!* **Experience Required:** * 3–5 years of experience in category management (Category Management) in retail, preferably with key accounts such as Walmart or large-format supermarket chains. * Experience in commercial negotiation and in developing and implementing assortment, pricing, and promotional plans for retail chains. * Cross-functional collaboration with commercial, trade marketing, logistics, and finance teams to ensure category execution and profitability. * Experience managing category KPIs: sell-out, sell-in, market share by channel, inventory turnover, and margin contribution. * Participation in new product launches, portfolio optimization, and shelf space improvement initiatives. **Technical Knowledge:** * Proficiency in category management, planograms, assortment calibration, and pricing strategy for modern retail. * Advanced Excel skills (pricing models, elasticity analysis, forecasting) and experience with BI tools (Power BI, Tableau, Scintilla JDA Space Planning / Spaceman). * Understanding of trade terms, commercial agreements, billing policies, and conditions for key accounts such as Walmart. * Analytical skills to interpret consumer, sales, and turnover data and translate them into tactical and strategic action plans. * Knowledge of promotion execution and point-of-sale (POS) visibility tactics (POP, endcaps, cross-merchandising). **Responsibilities:** * Design and execute the category strategy for the Walmart account, optimizing assortment, pricing, and promotions to maximize sell-out and profitability. * Negotiate commercial agreements, listing conditions, shelf space, and promotions with Walmart’s buying team and account leads. * Develop planograms and display guidelines, coordinate their implementation, and verify compliance at stores or distribution centers. * Monitor category performance via periodic reports, identify opportunities, and propose corrective and growth-oriented action plans. * Collaborate with trade marketing, shopper marketing, and sales force teams to execute campaigns, POS materials, and in-store activations. * Coordinate new product launches and special promotions with logistical planning to ensure product availability and minimize stockouts. * Analyze price elasticity, product mix, and consumer behavior within the chain to provide pricing and promotional recommendations. * Participate in regular client meetings, presenting results, plans, and justifying commercial investments. * Document processes, agreements, and key learnings to replicate best practices across other accounts or regions. **Competencies:** * Results orientation and focus on sales and profitability growth. * Analytical ability and attention to detail. * Negotiation and interpersonal skills for managing key clients. * Clear communication and ability to present commercial and strategic information. * Proactivity, organization, and ability to manage multiple priorities. * Collaborative mindset and ability to align actions across internal departments and clients. **Education:** Completed Bachelor’s degree in Business Administration, Marketing, Economics, Industrial Engineering, or related field. Postgraduate studies or certifications in category management, pricing, or commercial analytics are highly valued. **Our Value Proposition:** *Competitive salary plus benefits exceeding statutory requirements. Comprehensive benefits package, continuous training, and professional development opportunities.* Santa Clara is the dairy company of Coca-Cola FEMSA Mexico, offering well-being, hydration, and nutrition to Mexican families through options, portion sizes, and solutions tailored to diverse tastes, needs, and lifestyles. We seek talent eager to fully develop their capabilities and become part of our comprehensive Value Proposition. Our core pillar is based on the philosophy “People First”. *Join Our Team in Mexico City!*