MKT Data Analyst GA4 Tag Manager

Description

Job Summary: We are seeking a bilingual Google Analytics Data Analyst to ensure digital data integrity and business performance visibility. Key Highlights: 1. Software development and technological solutions since 2012. 2. Training, certifications, and job stability. 3. Excellent work environment. **IT Recruitment seeks MKT Data Analyst GA4 Tag Manager in Iztapalapa, Mexico City** ------------------------------------------------------------------------------------------- **About Us** * We are a software development and technology solutions company founded in 2012\. We specialize in building web platforms, mobile applications, intelligent systems, augmented reality, and Artificial Intelligence (AI) solutions to improve business profitability and efficiency; we care for our employees and offer stability, professional development, and extensive training. As part of our growth, we are seeking a bilingual Google Analytics Data Analyst. **Your Role:** Ensure digital data integrity and business performance visibility by building reporting ecosystems, performing preventive anomaly analysis, and technically validating implementations in development and production environments. **Our Offer** We believe people and their happiness are our greatest asset; therefore, you will find training, certifications, job stability, and an excellent work environment. Our offer includes: * **Compensation**: $45,000 MXN net per service contract. * **Working Hours**: Monday to Friday, 9:00 AM to 7:00 PM. * **Work Location**: Hybrid (Wednesdays and Thursdays at offices in Col. Granada Plaza Carso) **What You Need to Know** * Minimum 3–4 years of experience as: Data Analyst focused on digital/e-commerce environments, Digital Web Analyst. * Fluent conversational English. * Experience in requirements analysis and stakeholder engagement across multidisciplinary business units, vendors, and internal teams. * 2–3 years of advanced experience with Google Analytics 4 (GA4\) and Google Tag Manager (GTM) to identify website performance anomalies, detect traffic drops, navigation errors, or post-release impacts. Highly desirable: Contentsquare UX Analysis (heatmaps, journey analysis, zone-based analysis). * 2–3 years of report management using Power BI or Looker Studio for dashboards and KPIs related to performance, navigation, and conversion, as well as generating actionable insights for business and IT teams. * Project Management: Experience documenting incidents and requirements in tools such as Workfront, Interact, or Jira. **Desired Education Level:** Higher education \- incomplete **Desired Experience Level:** Entry Level **Departmental Function:** Marketing / PR / Communications **Industry:** Software Development / Programming **Skills:** * TAG Google Analytics GA4 * traffic reports BI BA AI * UAT Tester TAG Manager * KPI Power BI Looker Studio * UX release monitoring Jira *This vacancy originates from the Talenteca.com job board:* *https://www.talenteca.com/anuncio?j\_id\=6a0cd4025200005f00c54cf8\&source\=indeed*