MKT Data Analyst GA4 Tag Manager

Description

Job Summary: Bilingual Google Analytics Data Analyst to ensure digital data integrity and business performance visibility. Key Highlights: 1. Technology development and solutions 2. Job stability and training 3. Excellent work environment **IT Recruitment seeks MKT Data Analyst GA4 Tag Manager in Nezahualcóyotl, State of Mexico** ----------------------------------------------------------------------------------------------- **About Us** * We are a software development and technology solutions company founded in 2012\. We specialize in building web platforms, mobile applications, intelligent systems, augmented reality, and Artificial Intelligence (AI) solutions to improve business profitability and efficiency; we care for our employees and offer stability, development, and extensive training. As part of our growth, we are seeking a bilingual Google Analytics Data Analyst. **Your Role:** Ensure digital data integrity and business performance visibility by building reporting ecosystems, proactively analyzing anomalies, and technically validating implementations across development and production environments. **Our Offer** We believe people and their happiness are our greatest asset; therefore, you will find training, certifications, job stability, and an excellent work environment. Our offer includes: * **Compensation**: $45,000 MXN net per service contract. * **Schedule**: Monday to Friday, 9:00 AM to 7:00 PM. * **Work Location**: Hybrid (Wednesdays and Thursdays at Granada Plaza Carso offices). **What You Need to Know** * Minimum 3–4 years of experience as: Data Analyst focused on digital/e-commerce environments, Digital Web Analyst. * Fluent conversational English. * Experience in requirements analysis and stakeholder management across multidisciplinary business units, vendors, and internal teams. * 2–3 years of advanced hands-on experience with Google Analytics 4 (GA4\) and Google Tag Manager (GTM) to identify website performance anomalies, detect traffic drops, navigation errors, or post-release impacts. Highly desirable: Contentsquare UX analytics (heatmaps, journey analysis, zone-based analysis). * 2–3 years managing reports using Power BI or Looker Studio for dashboards and KPIs related to performance, navigation, and conversion—as well as generating insights and actionable recommendations for business and IT teams. * Project Management: Experience documenting incidents and requirements in tools such as Workfront, Interact, or Jira. **Desired Education Level:** Higher education \- incomplete **Desired Experience Level:** Entry Level **Departmental Function:** Marketing / PR / Communications **Industry:** Software Development / Programming **Skills:** * Google Analytics GA4 TAG * Traffic, BI, BA, AI reporting * UAT Tester TAG Manager * KPI Power BI Looker Studio * UX release monitoring Jira *This vacancy comes from the Talenteca.com job board:* *https://www.talenteca.com/anuncio?j\_id\=6a0cd15c5200005f00c54b54\&source\=indeed*