Trafficker - Jewelry Brand

Description

Job Summary: We are seeking a Trafficker to execute and optimize the digital advertising campaigns for a jewelry brand, increasing sales and qualified traffic. Key Highlights: 1. Direct participation in the business's digital strategy. 2. Dynamic, creative, and results-oriented environment. 3. Continuous training and access to new digital tools. **Kostik is looking for a Trafficker \- Jewelry Brand in Miguel Hidalgo, Mexico City** ----------------------------------------------------------------------------------- **Job Objective** Execute and optimize the jewelry brand’s digital advertising campaigns to increase sales and qualified traffic, ensuring efficient budget utilization and continuous improvement of campaign performance. **Main Responsibilities** * Plan, launch, and optimize in-house paid media campaigns. * Campaign management across: * Meta Ads (Facebook and Instagram) * TikTok Ads * Pinterest Ads * Google Ads (Search and Performance Max) * Advertising budget administration and optimization. * Search term cleansing, review, and research. * Performance monitoring and optimization based on key metrics (ROAS, CPA, CTR). * Basic website and landing page status review (speed, active links, forms, phone numbers). * Reporting broken pages or failed landings to the relevant team. * Supporting the creation and improvement of ad copy, headlines, and descriptions. * Preparing simple performance and learning reports. * Staying continuously updated on algorithm changes and new tools (including AI applications in advertising). * Preparing **weekly performance reports** (reach, engagement, growth, and campaign results), including insights and recommendations for continuous optimization of the brand’s strategy. **Knowledge and Experience** * 3 years of experience in paid media. * Proficiency with digital advertising platforms (Meta, Google, TikTok, Pinterest). * Scheduling, monitoring, and managing content using tools such as **Metricool**, ensuring proper execution of the editorial calendar. * Basic understanding of digital analytics and conversion measurement. **Skills** * Results-oriented mindset * Organization and follow-up * Analytical ability * Proactivity and autonomy * Teamwork * Continuous learning **Education** * Completed Bachelor’s degree in Marketing, Communications, Advertising, or related field **We Offer** * Monthly salary of **$20,000 to $25,000 MXN** (based on experience). * On-site work mode. * Growth opportunities within an expanding brand. * Direct participation in the business's digital strategy. * Dynamic, creative, and results-oriented environment. * Continuous training and access to new digital tools. **Desired Education Level:** Bachelor’s degree — completed **Desired Experience Level:** Mid-level **Departmental Function:** Marketing / PR / Communications **Industry:** Retail / Retail Trade **Skills:** * Marketing * Meta Ads * Google Ads * Budgeting * Social Media *This job posting originates from the Talenteca.com job board:* *https://www.talenteca.com/anuncio?j\_id\=69ebb2723000003000cb511d\&source\=indeed*