SR. CREATIVE COPYWRITER

Description

Job Summary: We are seeking a Sr. Creative Copywriter who transforms creative ideas into clear, relevant, and executable messages for campaigns and digital content—maintaining brand voice and resonating with target audiences. Key Highlights: 1. A fast-growing environment and participation in high-level projects. 2. A culture rooted in empathy, gratitude, and shared excellence. 3. Continuous learning alongside a team of pioneering experts. **Sr. Creative Copywriter** Location: Mexico City Work Mode: Hybrid (2 days remote) Required Experience: Minimum 4 years in creative writing, digital content, or copywriting for campaigns Compensation: $18,000 **About the Role** At **VKNG Group**, we’re looking for a **Sr. Creative Copywriter** who transforms creative ideas into clear, relevant, and executable messages for campaigns and digital content. This role is critical to ensuring every piece communicates clearly, maintains brand voice, and connects with audiences across platforms—developing copy, scripts, and narrative structures that elevate content impact. **Ideal For You If** * You’re passionate about writing ideas that truly work on digital platforms. * You obsess over brand voice, language, and message clarity. * You enjoy crafting hooks, narratives, and structures for digital content. * You know how to adapt messaging by format and platform. * You enjoy collaborating with creative teams, social media, and production. * You’re interested in optimizing ideas based on feedback and performance data. * You combine creativity with structure and editorial precision. * You’re motivated by working on innovative campaigns and relevant brands. **Key Responsibilities** Develop copy and scripts from creative briefs for campaigns and digital content. Craft hooks, narrative structures, captions, CTAs, and platform-specific adapted versions. Ensure editorial consistency and brand voice across all deliverables. Propose creative copy variants to strengthen ideas and execution. Adapt messages and text according to format, platform, and content objective. Refine copy based on creative feedback, platform learnings, and performance metrics. Guarantee clarity, grammar, and editorial quality in all deliverables. **What We Offer** A fast-growing environment within LATAM’s most innovative creative group. Competitive compensation and participation in high-level projects. A culture rooted in empathy, gratitude, and shared excellence. Collaboration with leading brands and differentiated strategies. Continuous learning alongside a team of pioneering experts. Up to **30 vacation days per year** (statutory vacation \+ Victory Days tied to performance). **Work hard, party hard!** **About** **️ VKNG Group** **️** VKNG is LATAM’s most innovative digital creative ecosystem, recognized for its holistic approach to social media marketing. Proudly, we are the only Mexican group globally recognized as a **TikTok Creative Partner, TikTok Agency Partner, and TikTok Shop Partner**, with the highest number of success cases in the region. Our specialties: * Authentic Content (UGC) * Influencer \& Creator Marketing * Ads \& Performance Campaigns * Accounts Management \& Growth * Social Commerce \& TikTok Shop * Livestreaming \& Shoppertainment * Special Projects