Commercial Monitoring Coordinator

Description

**Mission:** Facilitate, structure, and ensure the collection of relevant point-of-sale (POS) information through the sales force, internal or external audits, to obtain actionable data related to POS execution guidelines and competitive insights for the Snacks Mexico business; furthermore, using this information, design reports, identify improvement opportunities, and collaborate in developing action plans to optimize commercial execution, market coverage, and market share. **Responsibilities:** * Design methodologies to ensure timely collection of market and POS data, enabling reliable information to support evaluation of commercial execution and generation of market insights. * Collect field-collected information (checklists, photos, prices) to guarantee its quality and prepare data for analysis, thereby facilitating procurement decisions for assets, materials, etc. * Evaluate technological tools—such as image recognition, mobile apps, and automation—to optimize in-store data collection, reduce human error, accelerate processes, and obtain more accurate information on commercial execution, increasing data reliability and facilitating analysis. * Analyze findings into clear, actionable reports for commercial and marketing teams to focus efforts on critical execution and business-value topics. * Train operational users (sales force, internal or external auditors) to understand and correctly use image recognition platforms, ensuring effective implementation and maximizing the technology’s value for POS monitoring. **Education:** Minimum required: Completed Bachelor’s degree. Desirable: Master’s or postgraduate degree. * Business Intelligence. * Industrial and Systems Engineering. * Administration \| Digital. **Experience:** * Operational execution of commercial activities \| 2 years. * Data translation and Digital Transformation \| 2 years. * Specialized consulting and solutions for enterprises \| 1 year. * Retail or Fast-Moving Consumer Goods (FMCG) \| 3 years. * Point-of-sale execution. * Coordination of external vendors or agencies. * Participation in market audits, in-store data collection, or commercial execution monitoring. **Job-specific Knowledge:** * Market Standards \| Advanced. * Market Execution \| Advanced. * Sales Route-to-Market (RTM) Models \| Advanced. * Market Development Knowledge \| Expert. * Market Research \| Expert.