Digital Marketing

Description

Job Summary: We are seeking an E-commerce Webmaster and Digital Trafficker with Shopify experience to lead the digital area of a growing brand. Key Highlights: 1. Lead the digital area of a growing brand. 2. Advanced technical management of Shopify and UX/UI optimization. 3. Creation and optimization of campaigns on Meta Ads and Google Ads. **RH HUNTING is looking for a Digital Marketing professional in Benito Juárez, Mexico City** ------------------------------------------------------------------------- We are currently searching for **E\-COMMERCE WEBMASTER \& DIGITAL TRAFFICKER** **(SHOPIFY EXPERT)!** **Work Modality:** 100% in-person. **Work Location:** Cuauhtémoc, CDMX. **Requirements:** * Bachelor’s degree in marketing, programming, advertising, or related field. * Minimum 2 years of experience managing e\-commerce on Shopify and as a digital trafficker. * Advanced technical Shopify management (Webmaster), knowledge of Liquid. * Management and optimization of paid traffic (Digital Trafficker). * Proficiency in e\-commerce tools, digital advertising, and data analytics (mandatory). * Knowledge of HTML5 and CSS3. * Knowledge of SEO/SEM. * Advanced proficiency in Excel and Google Sheets. **Responsibilities:** **Shopify Management (Webmaster)** * Store administration, bulk product and inventory uploads. * Liquid customization and conversion-focused UX/UI optimization. * Product visibility management based on stock levels. * Process automation and site performance improvement. * Continuous optimization of product detail pages (PDP) and listing pages (PLP). **Paid Traffic Management (Digital Trafficker)** * Creation and optimization of campaigns on Meta Ads and Google Ads. * Budget control and analysis of key metrics (ROAS, CTR, CAC, AOV, Conversion Rate). * Use of behavioral analytics tools. * Alignment between campaigns and website. * Continuous optimization of the conversion funnel. **Compensation Package:** * Base salary of $15,000 to $18,000 net per month, paid weekly. * Statutory benefits (effective from day one). * Lead the digital area of a growing brand. **Desired Education Level:** Bachelor’s degree — completed. **Desired Experience Level:** Mid-level. **Departmental Function:** Marketing / PR / Communications. **Industry:** Apparel and Fashion. *This job posting originates from the Talenteca.com job board:* *https://www.talenteca.com/anuncio?j\_id\=6a07b66a36000068008e82f3\&source\=indeed*