Description
Job Summary:
Optimize the Coca-Cola home sales channel to increase profitability and market share through sales strategies and customer experience.
Key Highlights:
1. Capture opportunities in the Home and Convenience retail channel.
2. Deliver an outstanding shopping experience to customers.
3. Acquire and retain a solid customer portfolio.
**Job Description**
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Optimize the home sales channel by marketing Coca-Cola products to increase profitability and market share.
1\. \-Capture Home and Convenience channel opportunities by implementing defined sales strategies.
2\.\-Achieve volume, margin, coverage, and portfolio retention objectives for the Water Dispenser, Carbonated Soft Drinks, Non-Carbonated Beverages (NCBs), and Dairy categories on assigned routes.
3\.\-Improve margins through direct delivery on assigned routes.
4\.\-Deliver an outstanding shopping experience to customers.
5\.\-Leverage the home channel for effective product communication and sales.
6\.\-Implement and execute market strategies to maximize impact.
7\.\-Acquire and retain a solid customer portfolio, ensuring customer loyalty and satisfaction.
**Candidate Requirements**
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* 3 years of experience in promotion activities
* Bachelor's degree or Engineer in Industrial Engineering, Marketing, or Business Administration
* Proficiency in data analysis and sales reporting
* Ability to motivate and manage work teams
**Selection Process**
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The selection process is conducted via Aira \- a recruitment platform designed to enhance your application experience.
To apply, you only need to:
1\. Apply to this position
2\. Check your email
3\. Log in to Aira and answer the requested questions and/or assessments
**About Us**
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At Corporación Rica, we are part of the Mexican Coca-Cola Industry (IMCC), a group of companies dedicated to bottling and distributing Coca-Cola family products.
Every day, we are driven by our commitment to offer products that adapt to each person's lifestyle and promote a positive worldview through excellence in service — currently covering the states of HIDALGO, MORELOS, AND PUEBLA.
**Our Benefits**
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* Base Salary
* Bonuses and Incentives
* Health Benefits
* Social Benefits
* Additional Benefits
* Professional Development
* Work Environment