Indeed
Marketing and Social Media Coordinator
Job Summary:
We are seeking creative and strategic talent to strengthen our brand presence, support the sales department, and authentically connect with the market.
Key Highlights:
1. Strategic management of social media and digital content
2. Coordination of offline activations and brand presence
3. Opportunity for analysis and continuous improvement of strategies
**Who Are We?**
At **Comercializadora La Trigueña S.A. de C.V.**, we work with high-quality products and maintain close relationships with our customers. We seek creative and strategic talent to help us strengthen our brand presence, support the sales department, and authentically connect with the market.
**Responsibilities**
**Social Media and Digital Content Management**
* Manage and optimize official social media platforms (Facebook, Instagram, WhatsApp Business, TikTok, among others).
* Create and execute a monthly content calendar aligned with commercial objectives.
* Develop creative content (photography, video, and basic graphic design) highlighting product quality and origin.
* Monitor and respond to messages and interactions, maintaining close and human communication.
**Strategic Sales Support**
* Design digital and physical materials (catalogs, flyers, banners, POP materials).
* Create campaigns for new product launches, opening of distribution routes or CEDIS facilities.
* Develop communication tools supporting sales prospecting and closing.
**Offline Activations and Brand Presence**
* Coordinate activations at points of sale, fairs, and local events.
* Supervise correct application of corporate branding on uniforms, vehicles, and façades.
* Manage delivery and proper field use of advertising materials.
**Analysis and Continuous Improvement**
* Present monthly metric reports (reach, interactions, growth, and conversions).
* Evaluate ROI of low-cost advertising campaigns under the principle of Responsible Austerity.
* Adjust strategies based on results and market trends.
**Requirements**
* Bachelor’s degree or technical qualification in Marketing, Communications, Design, Advertising, or related field.
* Minimum 1 year of experience managing social media and digital marketing.
* Basic knowledge of graphic design and content creation.
* Ability to coordinate both digital and in-person activities.
* Organization, creativity, and results orientation.
**Competencies**
* Effective communication
* Creativity and innovation
* Teamwork
* Planning and follow-up
* Commercial focus
**We Offer**
* Competitive salary
* Job stability
* Collaborative work environment
Employment type: Full-time, Indefinite term
Salary: $14,000.00 per month
Benefits:
* Discounts and preferential pricing
* Option for indefinite-term contract
* Additional vacation days or paid leave
Work location: On-site employment

Tlaxcala 887, Plan de Ayala, 29020 Tuxtla Gutiérrez, Chis., Mexico
$MXN 14,000/year