**Location:** Hybrid – Central Office and Remote **Contract Type:** Permanent **About the Opportunity** Join our team and make a difference as a Copywriter in the Digital Marketing area. You will be responsible for creating, editing, and optimizing relevant and persuasive content for various platforms and audiences, driving brand positioning, digital visibility, and emotional connection with the brand. We seek proactive, analytical, and creative individuals passionate about writing and about the impact of words on digital strategy. You will collaborate cross-functionally with diverse teams to transform ideas into powerful messages that inspire action and build brand equity. **Responsibilities – Creative Writing & Content Marketing** --------------------------------------------------------------------- * Create clear, engaging, and brand-strategy-aligned messages for websites, blogs, digital campaigns, social media, email marketing, and ads. * Optimize existing and new content by applying branding best practices, ensuring relevance, authority, and search visibility. * Interpret briefs, audience insights, and trends to develop distinctive creative concepts and storytelling. * Collaborate with marketing, design, and performance teams to ensure message consistency and maximum effectiveness. * Measure and analyze content impact, proposing data-driven improvements and industry benchmarking. * Oversee and maintain tone-of-voice consistency across all communications, guaranteeing a unified brand experience. * Actively participate in co-creation workshops, ideation sessions, and A/B tests to innovate in communication formats and approaches. * Manage content deliverables within deadlines, coordinating with external digital partners and vendors as needed. * Foster a creative, inclusive, and results-oriented culture across all digital content initiatives. ### **Requirements – Copywriting, Content Strategy & SEO Profile** * University degree in Communications, Advertising, Marketing, Literature, Journalism, or related fields. * Minimum 3 years of proven copywriting experience in digital environments—agency or corporate settings. * Strong command of branding, content marketing trends, and persuasive writing techniques. * Willingness to analyze data, extract actionable insights, and translate metrics into content improvements. * Ability to collaborate cross-functionally with multidisciplinary teams and manage multiple projects simultaneously. * Exceptional oral and written communication skills, including mastery of storytelling techniques and adaptability across formats and audiences. * Continuous updating on digital tools, martech platforms, and content trends. * Advanced English proficiency; additional languages are valued. * Commitment to diversity, equity, and inclusion values across all communication processes and team culture. #### **Daily Responsibilities – Copywriting, Content Optimization & Digital Impact** * Propose innovative ideas and key messages to improve organic visibility and digital engagement. * Contribute to editorial planning, ensuring alignment with marketing strategy and campaign calendars. * Edit and refine copy for digital channels, ensuring quality, consistency, and adherence to brand guidelines. * Participate in brainstorming and co-creation sessions for campaigns and special launches. * Document learnings, methodologies, and improvements in digital content management. ##### **Additional Requirements – Digital Copywriting Opportunity** * Availability to join a hybrid team and adapt to a flexible work dynamic. * Participation in practical assessments and interviews focused on creativity, writing, web adaptation, and storytelling. ###### **Benefits – Professional Development in Copywriting & Digital Marketing** * Competitive salary and flexible compensation plan, including medical insurance from day one. * Ongoing training in digital writing, UX writing, and emerging content trends. * Inclusive, open, and collaborative environment; innovative projects with international impact. * Opportunities to accelerate your career in digital marketing and specialize in creative and strategic copywriting.