**Location:** Hybrid – Main office in city with option for remote work **Contract Type:** Permanent **Professional Challenge** Are you passionate about empowering human talent and organizational culture within the dynamic marketing and advertising environment? If you possess strategic vision, a focus on people development, and seek to drive transformation and well-being in creative teams, we want to meet you. We are looking for an innovative individual with analytical thinking and leadership skills who fosters an inclusive environment and collaborates closely with marketing departments to strengthen employee experience and enhance the company’s positioning in the advertising sector. **Responsibilities – Strategic HR Management in Marketing and Advertising** ----------------------------------------------------------------------------------------- * Design and implement HR policies aligned with marketing objectives, fostering creativity and excellence within teams. * Lead recruitment, selection, and onboarding processes for creative, digital, and commercial profiles. * Drive organizational culture through development programs, continuous training, and talent recognition initiatives. * Coordinate employer branding strategies jointly with the marketing department to attract and retain key talent from the sector. * Develop workplace wellbeing, diversity, inclusion, and work-life balance initiatives. * Oversee workplace climate and employee satisfaction management through surveys, focus groups, and action plans. * Manage performance evaluation processes, career development plans, and leadership development. * Collaborate on internal communication projects, cultural transformation, and organizational change. ### **Key Requirements – HR Experience in Marketing and Creative Teams** * University degree in Psychology, Business Administration, Human Resources, or related disciplines. * Minimum 6 years of HR experience, preferably in advertising agencies, digital marketing firms, or creative companies. * Knowledge of trends and best practices in talent management for creative industries. * Proficiency in selection tools, development methodologies, organizational climate assessment, and competency-based management. * Experience designing and implementing employer branding and wellbeing strategies. * Intermediate/advanced English proficiency for interaction with international talent and suppliers. * Autonomy, results orientation, and ability to manage multiple projects simultaneously in dynamic environments. #### **Essential Functions – Leadership in Organizational Culture, Employer Branding, and Development** * Build and promote a creative culture integrating values of diversity, innovation, and collaboration. * Develop training programs in creativity, leadership, digital techniques, and soft skills. * Propose compensation policies, flexible benefits, and recognition programs tailored to marketing and advertising professionals. * Encourage cross-departmental communication to advance integrated talent and employer brand initiatives. * Measure and improve key HR metrics: attraction, turnover, engagement, and workplace climate. * Manage HR vendors, platforms, and strategic partnerships relevant to the sector. * Lead programs integrating emerging trends and technologies into people management. ##### **Ideal Profile – Innovation, Leadership, and People Orientation** * Positive leadership, capability