Content and Coverage Executive

Description

Job Summary: Develop, coordinate, and oversee the digital content strategy to ensure a clear and aligned institutional narrative. Key Highlights: 1. Design and implement social media content strategy. 2. Develop institutional editorial lines and narratives. 3. Participate in crisis management and reactive communication strategies. **Job Objective:** Develop, coordinate, and oversee the digital content strategy, ensuring a clear, consistent, and aligned institutional narrative, transforming information into clear, timely, and relevant messages. Responsibilities * Design and implement social media content strategy. * Develop institutional editorial lines and narratives. * Supervise and approve graphic, audiovisual, and copy content prior to publication. * Align content with digital planning and social listening teams to maximize reach and relevance. * Translate actions, programs, and results into clear and effective messages. * Adapt content to current events, relevant occasions, and sensitive topics. * Participate in crisis management and reactive communication strategies. * Review editorial calendars and ensure their proper execution. Requirements * Bachelor’s degree in Communications, Journalism, Marketing, or related field. * Proven experience in content creation and management. * Excellent writing and storytelling skills. * In-depth knowledge of social platforms and digital formats. * Analytical ability and adaptability to diverse contexts. Benefits * Competitive salary commensurate with experience. * Professional growth opportunities. * Ongoing training in digital communication trends. * Collaborative and innovative work environment. Employment Type: Indefinite-term position Salary: $13,000.00 - $18,000.00 per month Work Location: On-site employment