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Job Summary: We are seeking a strategic, results-oriented digital analyst to execute, analyze, and optimize digital campaigns—and transform data into actionable decisions. Key Highlights: 1. Integration into the Marketing department in an analytical and strategic role. 2. Responsible for optimizing digital campaigns and brand growth. 3. Professional development in digital marketing and performance. Digital Performance Analyst Job Description We are seeking an analytical, strategic, and results-driven professional to join the Marketing team as a Digital Performance Analyst. This role will be responsible for executing, analyzing, and optimizing digital campaigns focused on lead generation, brand growth, and commercial performance—using digital advertising tools, data analytics, and continuous optimization. The ideal candidate combines analytical thinking, understanding of the digital ecosystem, and the ability to translate data into strategic decisions. Responsibilities Create, manage, and optimize campaigns on Meta Ads, Google Ads, and TikTok Ads. Analyze digital funnel behavior and identify improvement opportunities. Monitor performance KPIs such as CPL, CAC, ROAS, conversions, and engagement. Develop digital analytics reports and dashboards. Implement A/B testing strategies and campaign optimization. Participate in growth marketing and digital positioning strategies. Analyze digital trends and audience behavior. Use AI tools for campaign analysis and optimization. Generate actionable insights based on business data and results. Requirements Bachelor’s degree in Digital Marketing, Data Analytics, Digital Business, or related field. Minimum 2 years of experience in performance marketing and digital analytics. Proficiency in: Meta Ads Google Ads TikTok Ads Google Analytics Google Tag Manager Dashboards and data visualization Intermediate/advanced Excel Experience with digital funnels, remarketing, and conversion optimization. Familiarity with AI tools applied to digital marketing is desirable. Analytical, growth-oriented, and continuously improving mindset. Competencies Analytical thinking Strategic mindset Digital curiosity Proactivity Data interpretation ability Results orientation Continuous learning Adaptability Job Objectives Increase digital lead generation. Improve digital funnel conversion. Reduce CPL and CAC. Enhance digital positioning and reach. Improve engagement and community growth. Optimize campaigns based on real business results. We Offer Monthly salary + commissions Professional development in digital marketing and performance Involvement in strategic growth initiatives Work Modality On-site Location: Av. Naciones Unidas Apply Now Submit your updated CV and experience in digital campaigns or performance marketing. -Requirements- Minimum education: Higher education – Bachelor’s degree 5 years of experience Age: between 25 and 40 years Keywords: analyst, data, productivity, productivity, yield, performance, online
