Responsible for directing and coordinating a brand's digital content strategy. This role involves a variety of tasks, from strategy design to content management and optimization, as well as supervision. Responsibilities: * Design and Development of Content Strategy: * Create and execute a comprehensive content marketing strategy that supports the organization's objectives. * Goal Definition: * Establish clear and measurable goals for the content strategy and ensure alignment with overall objectives. * Content Plan Development: * Develop a detailed plan including identification of target audience, relevant topics, keywords, style, and suitable formats. * Marketing campaigns * Advertising campaigns * Website updates: * Knowledge to update website information on WordPress. * Guidelines knowledge: * Generate advertising reports. * Community management: * Schedule content and maintain interaction with followers (messages and comments). * Team Management: * Select, coordinate, and supervise internal and external writers to ensure content quality and consistency. * Creation and Monitoring of Content Calendar: * Implement and maintain a content calendar to ensure timeliness and consistency in content delivery. * Focus on Target Audience: * Ensure content is directed toward the target audience and is relevant and valuable to them. * Quality Review: * Supervise content quality, ensuring originality, clarity, and grammatical and spelling accuracy. * Visual Resources Management: * Supervise the quality of images, graphics, and design, ensuring an attractive and consistent visual presentation. * Measurement and Analysis: * Use analytics tools to evaluate content performance and adjust strategy as needed. * Continuous Improvements: * Make adjustments and improvements to content based on audience feedback and market trends. Requirements: * Bachelor's degree in Communications, Marketing, or related field. * Prior experience in digital content management. * Excellent writing and editing skills. * Knowledge of SEO and web analytics tools. * Ability to work in a team and manage projects effectively. * Strong analytical skills and attention to detail. * Creativity and ability to generate innovative ideas. * Proficiency in content and social media management tools. Job type: Full-time Salary: $12,000.00 - $15,000.00 per month Education: * Completed bachelor's degree (Desirable) Experience: * Social media strategy: 1 year (Desirable) Work Location: On-site