Digital Content Specialist

Description

Job Summary: We are seeking an experienced Digital Content Specialist to manage and optimize content across various digital platforms, coordinate with cross-functional teams, and support on-page SEO strategies. Key Highlights: 1. Comprehensive content management across digital platforms and e-commerce. 2. Image editing and copywriting/optimization of product and campaign texts. 3. Monitoring of metrics and support for on-page SEO strategies. At Wiper Agency, we are currently seeking an experienced Digital Content Specialist to join the team supporting one of our key clients. This is a hybrid position (some days remote, others onsite at the office). Key Responsibilities: * Comprehensive content management across digital platforms (websites, e\-commerce, microsites, etc.). * Editing and optimization of images for digital use (cropping, resizing, compression, appropriate format). * Copywriting, proofreading, and optimization of texts for products, services, campaigns, and informational sections. * Management of digital catalogs, including bulk uploads, categorization, and product updates. * Content quality review and assurance: links, formats, visual consistency, usability, and user experience. * Basic technical support to clients regarding their websites: content updates, resolution of minor issues, improvement suggestions. * Coordination with design, web development, and marketing teams to ensure effective implementation of changes. * Monitoring of content performance metrics (traffic, clicks, errors, conversions) and generation of reports with optimization recommendations. * Support in implementing on\-page SEO strategies (keyword usage, metadata, content structure). * Participation in continuous improvement projects for digital platforms and customer experience. * Requirements: * Minimum 1 year of experience in digital content management or similar roles. * Basic knowledge of e\-commerce platforms and CMS (WordPress, Shopify, Magento, etc.). * Proficiency with image editing tools (Photoshop, Canva, Figma, etc.). * Excellent writing, spelling, and ability to adapt to different communication styles. * Attention to detail, organizational skills, and ability to work in dynamic environments. * Ability to communicate clearly and effectively with clients and multidisciplinary teams. * Basic knowledge of HTML/CSS and UX/UI principles is desirable. * Degree holder or advanced student in Communications, Marketing, Graphic Design, Advertising, Computer Science, or related fields. * Proactivity, problem-solving ability, and self-management. * **Must reside in Mexico City and be available full-time.** * **Interested candidates, please send your CV and salary expectations to rrhh@wiperagency.com with "Digital Content" in the subject line.** Employment Type: Full-time Work Location: Hybrid remote in 14330, Granjas Coapa, CDMX