Cold Email Specialist

Description

Summary: This role is for a highly execution-focused Cold Email Specialist responsible for owning client campaign performance, deliverability, retention, and operational execution. Highlights: 1. High ownership and direct impact on client outcomes 2. Blend of deliverability, operations, client management, and strategy 3. Opportunity to scale outbound systems and processes **Cold Email Specialist (Deliverability \+ Client Success \+ Campaign Operations)****Full\-Time Remote \| Flexible Hours with U.S. Client Overlap** **About the Role** We’re hiring a highly execution\-focused **Cold Email Specialist** to own client campaign performance, deliverability, retention, and operational execution inside a fast\-growing startup environment. This is not a passive account management role. You will be directly responsible for: * cold email campaign performance, * inbox placement, * deliverability troubleshooting, * campaign optimization, * client communication, * and retention. You’ll work closely with: * the founder, * outreach team, * developers, * and operations to ensure campaigns perform, clients stay happy, and delivery standards scale with the business. If you understand cold email beyond basic outreach — including: * infrastructure, * warm\-up, * deliverability, * copy performance, * inbox health, * and campaign optimization — this role is a strong fit. **What You’ll Own****Client Campaign Ownership*** Act as the primary point of contact for 20–30 active clients * Lead client check\-ins and performance conversations * Manage client expectations and campaign updates * Build strong long\-term client relationships * Proactively identify risks and prevent churn before issues escalate **Cold Email Campaign Performance*** Diagnose and optimize underperforming campaigns * Troubleshoot: * + deliverability issues + inbox placement problems + domain health + spam issues + list quality concerns + low reply rates * Review and optimize: * + subject lines + messaging + sequencing + personalization * Quality\-check campaigns before launch * Continuously improve campaign performance and outcomes **Deliverability \& Infrastructure*** Manage and optimize: * + warm\-up systems + inbox reputation + sending domains + DNS setup + SPF / DKIM / DMARC * Understand how inbox placement impacts results * Troubleshoot technical campaign issues independently when possible * Collaborate with technical teams on infrastructure and automation improvements **Copywriting \& Messaging Optimization*** Personally write and refine cold email copy * Improve: * + open rates + reply rates + positive response rates * Test and iterate messaging based on campaign data * Balance personalization with scalability **Processes, SOPs \& Scaling Operations*** Build and improve delivery documentation and playbooks * Maintain organized workflows and campaign tracking * Track: * + SLAs + client health + campaign metrics + operational performance * Help create scalable systems as the company grows **Cross\-Functional Collaboration*** Work closely with: * + developers + infrastructure teams + outreach specialists + leadership * Coordinate campaign execution and troubleshooting * Report directly to the founder on: * + campaign performance + client risks + retention concerns + operational improvements **✅ Required Experience \& Skills*** Experience inside: * + cold email agencies + lead generation companies + outbound sales environments + startup operations * Strong hands\-on expertise in: * + cold email strategy + deliverability + inbox placement + warm\-up systems + outbound infrastructure * Strong copywriting ability for outbound campaigns * Experience troubleshooting: * + spam issues + domain reputation + low\-performing campaigns * Technical understanding of: * + APIs + automations + workflows + outbound systems * Daily practical use of: * + AI tools + ChatGPT + Claude + automation workflows * Strong communication and client management skills * Comfortable operating independently in fast\-moving environments * **Nice\-to\-Have Experience** * Experience with: * + Instantly + Smartlead + Clay + Apollo + Lemlist + Outreach + HubSpot * Familiarity with: * + Zapier + Make + webhooks + automation systems * Experience scaling outbound systems for startups or agencies * Background in SaaS or lead generation environments **What Makes You a Strong Fit*** You take ownership instead of waiting for instructions * You thrive in startup environments where systems evolve quickly * You focus on execution, results, and performance * You understand that deliverability is just as important as copy * You communicate confidently with founders and executives * You can troubleshoot both technical and operational campaign issues * You care deeply about client outcomes and retention **What a Typical Day Looks Like*** Review campaign performance dashboards and inbox health * Troubleshoot deliverability or reply\-rate issues * Optimize copy, targeting, and sequencing * Join client calls and provide performance updates * Coordinate with outreach and technical teams * Launch and QA new campaigns * Monitor domain reputation and warm\-up systems * Update SOPs and operational tracking systems **In short:** You own the health, performance, and success of outbound cold email campaigns from both a technical and client\-facing perspective. **Key Metrics for Success (KPIs)*** Client retention and churn reduction * Inbox placement and deliverability rates * Campaign reply and conversion performance * Client satisfaction and relationship health * SLA adherence and operational consistency * Overall impact on client campaign results **Why This Role Stands Out*** High ownership and direct impact on client outcomes * Work closely with startup leadership and technical teams * Blend of: * + deliverability + operations + client management + outbound strategy + copywriting * Opportunity to help scale outbound systems and processes * Fast\-moving environment with strong growth opportunities **Interview Process*** Initial Screening * Interview with Founder * Final Discussion * Offer \& Onboarding **Apply Now** If you: * understand cold email deeply, * know how to improve deliverability and campaign performance, * thrive in startup environments, * and enjoy owning client outcomes from end to end, this role is a strong fit for you.