Promotes and positions the company's brands and products in traditional channel grocery stores by executing promotional plans and sales activities to achieve sales, visibility, and profitability targets. Functions and responsibilities: * Promote, sell, and position the company's products at grocery channel points of sale. * Plan and execute point-of-sale (POP) promotions, product tastings, demonstrations, and seasonal activities. * Ensure inventory turnover, product visibility, planogram compliance, and display standards. * Manage in-store inventory, place orders, and coordinate replenishment as needed. * Analyze channel sales and data to identify growth and turnover opportunities. * Seek and secure preferred display agreements and high-traffic locations; monitor pricing and labeling. * Develop relationships with key customers and relevant grocery accounts; follow up accordingly. * Generate activity, sales, and results reports for defined periods. * Comply with safety, quality, and regulatory standards. * Maintain regular communication with supervisor and marketing team to align strategies.