Digital Marketing Specialist

Description

Position Summary: We are seeking a Strategic Marketing Analyst to strengthen our digital presence and generate B2B business opportunities by designing and implementing marketing strategies for lead generation and brand positioning. Key Highlights: 1. Design and implement marketing strategies for lead generation. 2. Strengthen digital presence and generate B2B business opportunities. 3. Passionate about results-driven and analytical marketing. We are a growing logistics operator specializing in national transportation and distribution solutions. We seek a **Strategic Marketing Analyst** to help us strengthen our digital presence and generate B2B business opportunities. **If you are passionate about results-driven and analytical marketing, this opportunity is for you.** * **What will be your impact?** You will be responsible for designing and implementing marketing strategies focused on lead generation for the sales department and brand positioning within the logistics sector. **Requirements** * Bachelor’s degree in Marketing, Communications, Business Administration, or related field. * 2 years of experience in digital marketing (ideally in B2B or industrial sectors). * Experience in lead generation and paid campaigns. * Proficiency with tools such as Google Analytics, Meta Business Suite, and CRM. * Analytical profile, results-oriented, and commercially focused. **Responsibilities:** * Management and administration of corporate social media accounts. * Generate and qualify B2B leads for the sales team. * Design surveys for customer satisfaction, internal evaluations, and supplier assessments. * Analyze metrics and KPIs, and prepare performance reports. * Coordinate marketing strategies with the sales department. * Propose brand positioning strategies within the logistics sector. Employment Type: Full-time Salary: $12,000\.00 per month Work Location: On-site employment