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Job Summary: We are seeking a highly analytical, data-driven professional to join the Client Solutions team, responsible for analyzing and monitoring the account upgrade digital funnel within the BBVA app. Key Highlights: 1. Join the Client Solutions team at BBVA 2. Analyze and monitor the digital funnel 3. Generate actionable insights to optimize the user experience **Application Deadline:** ================================ 2026\-05\-21 **Want to advance your professional career?** ================================================ BBVA is a global company with over 160 years of history, operating in more than 25 countries, serving over 80 million customers. We are more than 121\.000 professionals working in multidisciplinary teams with diverse profiles including finance experts, legal specialists, data scientists, developers, engineers, and designers. **What Are We Looking For?** ========================== We are looking for a highly analytical, data-oriented, and critically thinking individual to join the Client Solutions team as the person responsible for analyzing and monitoring the account upgrade digital funnel within the app. This role aims to identify user behaviors, friction points, and improvement opportunities within the digital flow, generating actionable insights that contribute to optimizing the end-user experience and improving conversion rates across the funnel. We seek someone capable of independently sourcing information using digital analytics tools and data exploitation techniques, without relying entirely on specialized technical teams to obtain metrics or operational findings. **Responsibilities:** * Monitor daily performance of the account upgrade funnel and identify drops, deviations, or friction points within the digital experience. * Analyze data from digital analytics tools (Adobe Analytics, Omniture, Excel, dashboards, databases, and operational reports) to detect trends and improvement opportunities. * Generate actionable insights to optimize conversion, reduce drop-offs, and improve the user experience. * Build and track key funnel and digital experience metrics. * Collaborate with UX, Systems, BEX, and business teams to translate data findings into operational and experience-enhancement initiatives. * Prepare ad hoc analyses, reports, and visualizations to support decision-making. * Manage information and metrics without relying entirely on advanced analytics specialist teams. * Participate in identifying continuous improvement hypotheses based on user behavior and navigation patterns. * Track operational incidents affecting the digital flow and propose preventive or corrective actions. * Ensure continuous visibility into the operational status and performance of the funnel. **Key Challenges of the Role:** * Transform large volumes of information into clear, actionable business insights. * Timely detection of anomalies or friction points within the digital funnel before they significantly impact conversion or customer experience. * Serve as a bridge between business, data, and technical teams to facilitate implementation of improvements. * Maintain autonomy in obtaining and analyzing operational and digital information. * Contribute to the continuous optimization of a high-transactional digital flow. **Required Experience:** * Prior experience in data analysis, digital analytics, funnel monitoring, or information exploitation in digital environments. * Experience working with conversion metrics, user behavior, or digital experience analysis. * Preferred experience in digital products, financial services, e\-commerce, or mobile apps. **Must-Have Qualifications:** * Conversion funnel (funnel) analysis, data visualization (dashboard/view creation), customer experience metric management (e.g., NPS), and continuous process improvement. * Experience with digital analytics tools. * Intermediate/Advanced Excel proficiency. * Data interpretation and exploitation skills. **Desirable Knowledge:** * Basic/Intermediate SQL. * Understanding of user experience (UX). * Analysis of digital behavior in mobile applications. * Agile methodologies. * Knowledge of customer experience metrics (e.g., NPS). If you require any reasonable accommodation\* during your selection process, please inform the recruiter upon first contact. At BBVA, we believe that having a diverse team makes us a better bank. For this reason, we actively support diversity, inclusion, and equal opportunity regardless of ethnic or national origin, gender, age, religion, disability, sexual orientation, gender identity or expression, social condition, health status, opinions, marital status, or any other factor that undermines human dignity or impairs individuals' rights and freedoms. We are confident that cultivating a collaborative and inclusive work environment will allow us to show our best selves. **\*Reasonable accommodations include modifications and/or adaptations the company may implement during your selection process to enable you to participate appropriately.** ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- **BBVA: Turning Dreams into Opportunities****Ready to create together?** ===============================================================================
