Who We Are lululemon is an innovative athletic apparel company for yoga, running, training, and other athletic pursuits. Setting the pace in technical fabrics and functional design, we create transformative products and experiences that help people move, grow, connect, and feel good. Our success comes from our innovative products, focus on our stores, commitment to our people, and the incredible connections we build within every community we serve. As a company, we are focused on creating positive change to build a healthier, more prosperous future. In particular, this includes creating an equitable, inclusive, and growth-focused environment for our people. About This Team The Brand Marketing team in Mexico is responsible for creating and executing our community strategy, including relationship management, product distribution, activations, and campaigns across lululemon’s store network in Mexico, strategic partners, and key cities. The team works collaboratively with a wide range of cross-functional partners, including retail field leadership, to build meaningful local relationships, engage our ambassadors and talent through relevant activations, and promote lululemon’s commitments to diversity and inclusion. **A Day in the Life:** What You’ll Do The Community Specialist will support, inspire, and empower our local store teams to fulfill lululemon’s community commitments. Additionally, lululemon’s success within the local community depends on the Community Specialist’s ability to effectively represent lululemon to the local market and the local market to lululemon. * Guide and align Regional Managers, Store Managers, and Community Educators on vision and execution across all phases of community foundational excellence, including full and intentional utilization of community budgets (product giving, community engagement and activations), and community hours. * Execute local events for relevant activations/campaigns and strategic initiatives on the brand and marketing calendar, including budget management and strategic execution. * Collaborate with the Senior Manager Brand Marketing, Regional Managers, and Store Managers to support all phases of the ambassador program, including selection, onboarding, engagement, and offboarding, to ensure the regional ambassador roster is inclusive and reflective of market diversity. * Maintain close relationships with store teams through regular store visits, attendance at team meetings, and participation in ambassador connections and classes. * Advise and consult with Regional Managers and stores when submitting applications to the Community Impact Grant fund and for local store events. * Enroll store teams in: the Centre for Social Impact, brand campaigns, and Cultural Awareness Days. * Collaborate with key partners across functions, including Global Community and Events. Other partners include Retail Operations for New Stores and Optimizations, Talent Acquisition and Inclusion, Diversity, Equity, and Action (IDEA). Requirements * Strong understanding of local trends, opportunities, and leaders across diverse sectors, with particular attention to the local wellness and fitness landscape. * Knowledge of lululemon’s brand positioning, aesthetics, and products. * Advanced communication skills with the ability to build strong relationships and partnerships. * Comfort managing and prioritizing a dynamic workload. * Desire to join an optimistic, movement-loving, and collaborative team. Essential Requirements * Recognize the presence of choice in every moment and take personal responsibility for your life. * Possess an entrepreneurial spirit and continuously innovate to achieve exceptional results. * Communicate with honesty and kindness, and create space for others to do the same. * Lead with courage, knowing that the possibility of achieving greatness outweighs the fear of failure. * Foster connection by putting people first and building trusting relationships. * Integrate fun and joy as a way of being and working—don’t take yourself too seriously.