Indeed
Digital Trafficker
**Digital Trafficker Semi-Senior (Meta, Google, and TikTok Ads)**
**Location:** Remote / Hybrid / On-site
**Job Type:** Full-time
**Department:** Digital Marketing / Performance
**Job Description**
We are seeking a **Semi-Senior Digital Trafficker** with experience in **paid digital advertising**, capable of managing and optimizing campaigns on **Meta Ads, Google Ads, and TikTok Ads**, with a strong focus on results, data analysis, and continuous performance improvement.
**Responsibilities**
* Plan, create, and optimize campaigns on **Meta Ads (Facebook and Instagram), Google Ads, and TikTok Ads**.
* Manage campaign budgets and optimize to meet objectives for **leads, sales, and ROAS**.
* Analyze key metrics: **CPC, CPA, CTR, ROAS, conversions**.
* Implement **A/B tests** of creatives, copy, audiences, and formats.
* Set up and monitor **pixels, events, and conversions** (Meta Pixel, Google Tag, GA4).
* Optimize conversion funnels in collaboration with marketing and sales teams.
* Prepare periodic reports with insights and improvement recommendations.
* Identify scaling and efficiency opportunities within active campaigns.
**Requirements**
* **2–4 years of experience** as a Digital Trafficker or Paid Media Specialist.
* Proven hands-on experience with **Meta Ads, Google Ads, and TikTok Ads**.
* Solid knowledge of **audience segmentation, remarketing, and lookalike audiences**.
* Proficiency in **Google Analytics 4 (GA4)** and tracking concepts.
* Analytical, organized, and results-oriented profile.
* Ability to manage multiple campaigns and objectives simultaneously.
**Preferred Qualifications**
* Experience in **e-commerce and/or lead generation**.
* Knowledge of **conversion funnels and advertising copywriting**.
* Familiarity with **Google Tag Manager and Looker Studio**.
* Experience collaborating with creative and sales teams.
**We Offer**
* Competitive salary commensurate with experience.
* Flexible work arrangement (remote/hybrid).
* Growth opportunities to **Senior Paid Media**.
* Challenging projects and continuous learning.
* Collaborative, results-driven environment.
**How to Apply**
Apply through this channel and share your **CV and, if possible, examples of campaigns or results achieved**.
Job Type: Full-time
Salary: $13,000.00 – $18,000.00 per month
Benefits:
* Education support
* Grocery vouchers
Experience:
* Meta: 1 year (Required)
* Google: 1 year (Required)
* TikTok: 1 year (Preferred)
Work Location: On-site employment

Rio Nueces 1760, Sin Nombre de Col 19, 64299 Monterrey, N.L., Mexico
MXN 13,000-18,000/year