Job Summary: We are seeking a proactive and methodical strategist to plan, execute, and optimize digital advertising campaigns, delivering measurable results and brand positioning. Key Highlights: 1. Proven experience managing real budgets 2. Strategic mindset: proposes, not just executes 3. Sound judgment to scale winning campaigns Plan, execute, and optimize digital advertising campaigns (primarily Meta Ads) to generate measurable outcomes: qualified leads, sales, bookings, and strategic brand positioning. We are not looking for someone who simply launches campaigns. We seek someone who thinks strategically. Responsibilities * Create, structure, and optimize campaigns on: * Meta Ads * Google Ads * Install and verify: * Pixel * Events * Conversion API (ideal) * Analyze key metrics. * Coordinate with the creative team to: * Request specific assets based on performance * Identify opportunities for winning content * Weekly optimization of active campaigns * Data-driven improvement proposals Ideal Candidate Profile * Proven experience managing real budgets * Understands the difference between traffic, leads, and conversions * Knows how to interpret data—not just attractive metrics * Strategic mindset (not basic operational) * Proactive: proposes, not just executes * Organized and methodical * Sound judgment to scale winning campaigns Work Modality * Part-time * Remote Salary: Up to $12,000.00 per month Work Location: Hybrid remote in Hermosillo, Son.