**Position: Institutional Communications Director** *Location:* San Andrés Cholula, Puebla *Position Type:* Full-time *Competitive salary, commensurate with experience* **About Montessori Xaltepec** We are an educational community committed to the holistic development of girls, boys, and adolescents, nurturing mind and spirit within an environment grounded in respect, freedom with responsibility, and authentic connection to the community. We seek a strategic, creative individual with deep human sensitivity who wishes to join our team to strengthen the institution’s identity, foster pride and a sense of belonging among our community, and contribute to the school’s positioning and prestige. **Key Responsibilities** * **Develop and implement the school’s institutional communications strategy**, ensuring coherence among the educational project, brand identity, and the school community’s experience. * **Strengthen institutional identity**, promoting a clear and consistent narrative that reflects the school’s values, educational offering, and culture. * **Foster pride and a sense of belonging** among students, families, staff, and partners, driving a strong, participatory, and committed community. * **Contribute to the school’s positioning and prestige**, safeguarding institutional reputation and projecting a professional, trustworthy image aligned with the school’s educational philosophy. * **Advance the positioning of the school’s official spokesperson**, coordinating messaging, public presence, interviews, event participation, and strategic communication. * **Design the planning and oversee the creation and publication of content** across social media, the website, and internal channels, ensuring quality, relevance, and institutional alignment. * **Drive community-strengthening programs**, such as referral and ambassador initiatives, encouraging active and voluntary family participation as institutional allies. * **Collaborate closely with the Admissions Department**, designing campaigns to attract new families and supporting enrollment and retention processes. * **Develop and communicate commercial offerings and institutional campaigns**, ensuring alignment with the school’s philosophy and ethical, responsible communication. * **Coordinate activations, experiences, events, and special projects**, reinforcing institutional identity, community engagement, and school visibility. * **Develop and maintain strategic public relations**, with media outlets, partners, suppliers, educational institutions, and local organizations, expanding the school’s collaboration network. * **Oversee the design and production of graphic, audiovisual, and advertising materials**, guaranteeing visual consistency, quality, and alignment with institutional identity. * **Monitor, analyze, and report on impact results and key performance indicators**, evaluating the effectiveness of campaigns, communication activities, and positioning strategies to inform decision-making. **Ideal Candidate Profile** * **Ideal Candidate Profile** * **Education:** Bachelor’s degree in Marketing, Communications, Advertising, or related field. * **Experience:** Minimum 2 years’ experience leading Marketing, Institutional Communications, or Public Relations in the education sector or service industries related to hospitality. * **Age:** 25–40 years. * **Skills:** * Conceptualization and definition of communication strategies for communities * Joyful, clear, assertive, and empathetic communication with our community. * Strategic and creative thinking. * Organization, attention to detail, and management of multiple projects. * Coordination of in-person and virtual social events. * Proficiency in social media platforms, Meta Business, Google Ads, and design tools (Canva, Adobe, etc.). * Ability to build positive relationships with families, media, and partners. * Alignment with educational values and social sensitivity. **We Offer** * A human-centered, collaborative, and purpose-driven work environment. * Opportunities for professional development and training. * Participation in socially impactful educational projects. * Competitive salary and additional benefits. Position Type: Full-time Salary: $18,000.00 – $20,000.00 per month Benefits: * Option for indefinite-term contract Workplace: On-site employment