Digital Marketing

Description

Job Summary: Plan, develop, and execute marketing strategies to increase customer acquisition, strengthen brand identity, and position the establishment within the nightlife entertainment market. Key Responsibilities: 1. Design marketing and promotional strategies for the bar 2. Coordinate themed events, promotions, and activations 3. Establish partnerships with influencers, DJs, or brands **Work Modality:** Hybrid **Job Objective** Plan, develop, and execute marketing strategies that increase customer footfall, strengthen the Santa Bellaka brand presence, and position the establishment on social media and within the nightlife entertainment market. **Working Hours** Monday to Friday, 9:00 a.m. to 6:00 p.m. Hybrid modality. On-site presence at the establishment will be required as needed, with availability to attend on Thursday, Friday, or Saturday—the bar’s operational days. **Functions and Responsibilities** · Design marketing and promotional strategies for the bar. · Plan advertising campaigns for social media and digital platforms. · Analyze market trends and consumer behavior. · Coordinate themed events, promotions, and activations within the bar. · Oversee brand image across social media and advertising channels. · Collaborate with graphic and audiovisual designers to create promotional content. · Manage digital advertising campaigns (Meta Ads, Instagram Ads, etc.). · Analyze social media metrics and advertising campaign performance. · Design promotions to boost sales and customer traffic. · Establish partnerships with influencers, DJs, or brands to promote the bar. **Requirements** · Bachelor’s degree in Marketing, Business Administration, Communications, Advertising, or related field. · 2 years of experience in digital marketing or marketing for entertainment venues, bars, or restaurants. · Experience managing digital advertising campaigns. · Brand positioning strategies. · Organization of promotional events. **Competencies and Skills** · Effective communication · Innovation · Ability to work under pressure · Key Performance Indicators (KPIs) **We Offer** · Monthly salary of $10,000 · Year-end bonus (Aguinaldo) · 12 vacation days starting from the first year · Medical consultation with up to $300 pesos support and medication dispensing · Job stability · Professional growth opportunities Employment Type: Full-time, Indefinite-term contract Salary: Starting from $10,000.00 per month Benefits: * Discounts and preferential pricing * Flexible working hours * Option for an indefinite-term contract * Remote work Work Location: Hybrid remote work in 62040, Miguel Hidalgo, Mor.