**Job Objective:** We are seeking an analytical, creative, and strategically minded individual to lead the planning and execution of marketing strategies. Your goal will be to translate communication pillars and business objectives into effective campaigns that deliver measurable results. This role will be pivotal in bridging strategic and operational functions: defining the direction of communications and coordinating the creative team (content, design, advertising) so that everyone works with clarity and alignment month after month. **Responsibilities:** * Develop marketing strategies based on communication pillars, positioning, and business goals. * Design monthly calendars and action plans to guide the content and design teams. * Plan, execute, and optimize digital campaigns on Google Ads and Meta Ads, ensuring accurate audience segmentation and profitability. * Analyze campaign performance and prepare reports with insights and recommendations. * Collaborate with the sales department on lead generation and conversion efforts. * Identify positioning and improvement opportunities across digital channels (website, social media, email, paid media, etc.). * Contribute to defining key messages, tone, and style of communication to maintain brand consistency. * Participate in planning events, product launches, or special campaigns that strengthen community engagement and brand recognition. **Skills:** * Critical and analytical * Proactive * Clear and assertive communication * Ability to coordinate teams * Strong presentation skills * Responsible * Creative * Customer- and detail-oriented * Adaptable to change * Empathetic * Skilled at building and fostering relationships **Interest and passion for:** * Market research and analysis * Developing new strategies * Planning * Personal development * Continuous learning * Content creation **Requirements:** * **Bachelor’s degree in Marketing, Communications, Advertising, or related field.** * Minimum **2 years of verifiable experience.** * Verifiable experience in **strategic marketing** * Knowledge of campaign planning * Knowledge of **digital advertising/campaigns (Google and Meta)** * Intermediate or advanced knowledge of **analytics and campaign management tools** (Google Ads, Meta Business Suite, and Google Analytics) * Knowledge of translating **business objectives into actionable communication strategies.** * Basic knowledge of SEO, email marketing, or CRM is desirable * Microsoft Office suite (Word, PowerPoint) * Experience working with KPIs * **Intermediate Excel proficiency** **Benefits** **Work Schedule:** Monday to Friday, 9:00 AM – 7:00 PM (2-hour lunch break, from 2:00 PM to 4:00 PM), and Saturdays, 9:00 AM – 2:00 PM. **Employment Type:** Full-time, **Hybrid employment model (50% in-office / 50% remote), On-site** **Open Positions:** 1 **Salary:** MXN $18,000 net per month **Commission Structure:** Average monthly commission between MXN $3,000 and MXN $4,000 **Statutory Benefits** **Positive work environment** **Unlimited coffee bar service** **Mutuo Crea** Experience seamless connectivity at Mutuo with our premium-grade services designed to keep you online—no matter where you are in the building. Job Type: Full-time Salary: MXN $18,000.00 – MXN $22,000.00 per month Benefits: * Complimentary beverages Work Location: On-site employment