**Location:** Hybrid – Headquarters and Remote **Contract Type:** Permanent **About the Opportunity** Join our team and lead the strategic creative vision for our marketing, content, and digital communications initiatives. In this role, you will be tasked with designing and overseeing comprehensive creative campaigns—ensuring innovation, brand cohesion, and market differentiation. We seek individuals with disruptive thinking, results orientation, and strong leadership capabilities—ready to drive collective creativity and amplify the impact of our messaging, without involvement in art direction or visual design. **Responsibilities – Creative Leadership, Brand Strategy & Innovation** ----------------------------------------------------------------------------- * Define and communicate a creative vision aligned with business objectives, enhancing brand positioning and value. * Conceive and oversee creative concepts for omnichannel campaigns (digital, BTL, ATL, social, editorial content), ensuring consistency across all touchpoints. * Foster a culture of innovation and inspiration within creative, copywriting, and content strategy teams. * Oversee conceptual development and narrative architecture of campaigns, collaborating closely with copywriting, digital strategy, and marketing experts. * Analyze market trends, audience insights, and creative benchmarks to identify opportunities for differentiation. * Drive co-creation processes, creative workshops, and brainstorming sessions that generate original, scalable solutions. * Evaluate and ensure the conceptual quality of proposals, messages, and brand experiences prior to implementation. * Collaborate directly with account, strategy, performance, and data teams to maximize creative effectiveness in measurable outcomes. * Lead internal and external presentations for clients, senior management, and stakeholders—clearly articulating the creative rationale behind each proposal. ### **Requirements – Leadership Profile, Strategic Creativity & Storytelling** * University degree in Advertising, Communications, Marketing, Literature, Sociology, Psychology, or related fields. * Minimum 5 years of proven experience leading creative teams (copy, strategy, or conceptual creativity) in agencies or corporate settings. * Demonstrable track record of successful campaigns that positively impacted branding, engagement, and digital performance—without involvement in art or visual design. * Ability to identify, analyze, and transform insights into powerful creative ideas. * Experience managing interdisciplinary teams and mentoring creative talent. * Advanced storytelling, strategic creativity, and lateral thinking skills. * Continuous engagement with cultural, digital, and communications trends. * High-level oral and written communication skills; impeccable presentation and pitching abilities. * Advanced English proficiency; additional languages are valued. * Commitment to diversity, equity, and inclusion across all creative processes and teams. #### **Daily Responsibilities – Creative Management, Conceptual Optimization & Innovation** * Lead creative sessions for campaign development, proposing unique and differentiating concepts. * Supervise the proper conceptual implementation of narratives across all materials and platforms—without involvement in visuals or design. * Collaborate with data, research, and performance teams to evaluate and optimize idea effectiveness, adjusting messages based on results. * Promote continuous learning and documentation of effective creative processes. * Manage the creative team’s agenda, ensuring adherence to deadlines and conceptual quality of deliverables. ##### **Additional Requirements – Creative Opportunity & Strategic Leadership** * Availability to work in a hybrid format and adapt to collaborative, dynamic environments. * Participation in selection processes including conceptual presentations, strategic creativity assessments, and leadership interviews. ###### **Benefits – Growth in Creativity, Strategy & Branding** * Competitive salary, flexible compensation plan, and medical insurance from day one. * Ongoing training in strategic creativity, innovation, trends, and disruptive leadership. * An inclusive, diverse, and highly collaborative environment featuring high-impact international creative projects. * Potential to advance your career to executive-level roles and pursue international opportunities in creative and strategic leadership.