Job Summary: We are looking for a curious and logical person passionate about optimizing systems and processes—someone who designs, builds, and optimizes funnels and journeys to ensure conversion and an exceptional user experience. Key Responsibilities: 1. Design and optimize end-to-end funnels and customer journeys 2. Build and optimize funnel pages and CRO 3. Email marketing strategy and automations We seek someone who enjoys building systems and improving processes—a curious individual with a logical mindset who gets excited when an automation works perfectly, and who refuses to settle for “it already works,” always striving to make things clearer, more measurable, and more efficient. Here, we highly value fast learners, those who document thoroughly, perform QA rigorously, and possess a strong hunger for growth. Design, build, and optimize SmartPro’s end-to-end funnels and customer journeys—from landing pages and forms to email automations and post-registration/post-purchase communications. This role ensures that all company funnels (launches, evergreen, organic, academy, and internal activations) remain stable, measurable, well-organized, and focused on conversion and user experience. **Responsibilities:** **Funnel Management and Conversion Rate Optimization (CRO):** Build, optimize, and maintain all funnel pages technically (registration, sales, checkout). Includes managing redirections across launch phases and improving speed and UX to maximize conversions. **Educational Platform and Payment Administration:** Full configuration on Hotmart/Kajabi (products, offers, bumps, access permissions) and management of payment gateways (Stripe/Dlocal). Responsible for payment QA, incident resolution, and external student enrollment flows. **Email Marketing and CRM Strategy:** Design and execute automations for launches, evergreen flows, and post-purchase engagement. Includes audience segmentation, list hygiene, deliverability monitoring (reputation/spam), and performance reporting. **Integrations and End-to-End QA:** Ensure correct cross-platform communication via triggers and critical events (purchases, cancellations). Conduct comprehensive testing before each launch to guarantee seamless flow from registration to product delivery. **Requirements** * 2+ years of experience building funnels/pages (Webflow/WordPress/HTML/GoHighLevel or similar). * Basic technical tracking (GTM/GA4/pixel). * Experience with email marketing and automations (ActiveCampaign or similar). * Comfort with tech tools: forms, simple integrations, links, QA. * Logical and structured thinking (e.g., “if A happens, then B executes”). * High attention to detail + disciplined Quality Control (checklists, testing, zero improvisation). * Ability to quickly learn new tools and follow established processes (SOPs). **Nice to have:** * Experience with educational platforms such as: Hotmart, Kajabi, etc. * Experience with payment platforms such as: Dlocal, PayPal, Oneinfinity, etc. * Experience with Make / Zapier / Webhooks. * Experience in digital launches / infoproducts. * Basic CRM knowledge (e.g., ActiveCampaign)