Job Summary: We are seeking a Lead Generation Specialist to capture business opportunities, identify and contact qualified prospects on digital platforms, and redirect leads to clients. Key Highlights: 1. Capturing business opportunities for clients 2. Identifying, contacting, and following up with qualified prospects 3. Using LinkedIn, Instagram, and WhatsApp for prospecting **GENERAL JOB DESCRIPTION** At MUZARA, we are looking for a person focused on **capturing business opportunities for our clients**. Our **Lead Generation Specialist** will be responsible for executing digital **prospecting and outreach** actions targeted at potential customers previously defined within the ideal customer profile for each brand we manage. Their mission will be to **identify, contact, and follow up with qualified prospects** through digital platforms such as **LinkedIn, Instagram, and WhatsApp**, with the objective of **redirecting qualified leads to our clients**, enabling their sales teams to close conversions. This role is critical in serving as the final element of our marketing strategies for **real business opportunities**. **MAIN RESPONSIBILITIES** * Execute **proactive (push) outreach strategies** to potential customers. **Identify and prospect profiles aligned with each brand’s ideal customer.** Establish contact with prospects via **LinkedIn, Instagram, WhatsApp, and other digital channels**. * **Draft and send** personalized commercial outreach messages. Continuously follow up with interested prospects. * Qualify leads **to ensure they meet the target customer profile.** * Schedule **commercial meetings or quotation requests** for our clients’ sales teams. * **Keep prospect records and follow-up tracking updated.** Collaborate with MUZARA’s strategic team to optimize lead generation campaigns. * **Propose improvements to prospecting, follow-up, and conversion processes.** **CANDIDATE PROFILE** * Graduate in Communications, Business Administration, Business Marketing, Advertising, or related field. * Interest in marketing, sales, and business development. * **Excellent written communication skills.** * Research and profile analysis capability. * **Proactivity in initiating conversations with prospects.** * Organization and punctual follow-up. * **Ability to detect commercial opportunities.** * Results-oriented. **DESIRED SKILLS** * Proficiency in **LinkedIn Sales Navigator** or prospecting tools. * **Experience in lead generation or business development.** * Basic knowledge of **digital marketing** * **Experience using CRM or prospect tracking tools** **WHAT WE OFFER?** **⁠ ⁠Employment under salary assimilation regime with biweekly payment.** **⁠ ⁠Transportation support if traveling to offices** **⁠ ⁠Computing equipment support** **⁠ ⁠Travel benefits through MAP agency** **⁠ ⁠First 3 months as probationary period** If this sounds appealing and you’re interested, please send your CV to contacto@muzarase.com and we’ll gladly evaluate your profile. Position type: Probationary period Contract duration: 3 months Salary: $8,000.00 - $12,000.00 per month Work location: Remote hybrid in Zapopan, Jal. (Municipality of Zapopan)