Job Summary: We are seeking a Marketing Specialist to design, implement, and manage both traditional and digital marketing strategies, as well as conduct market trend research. Key Responsibilities: 1. Marketing plan design and implementation. 2. Social media management and event organization. 3. Market trend research and innovation. **PRIVATE UNIVERSITY seeks Marketing Specialist in Tlalnepantla de Baz, State of Mexico** --------------------------------------------------------------------------------- **Requirements:** * Bachelor’s degree in Marketing (recent graduate or incomplete degree) * 1 year of experience. * Intermediate Excel skills. * Strong writing and spelling proficiency. * Knowledge of work plan design and implementation. * Audience analysis and market research. * Experience in traditional marketing. * Experience in social media management (Facebook, YouTube, TikTok, Instagram, Twitter). **Responsibilities:** * Design and implement the organization’s marketing strategy and marketing plan. * Manage marketing activities across functional units within the Marketing Department or Marketing Management. * Research and innovate based on market trends or environmental changes. * Facilitate optimal organizational development through innovation. * Social media management. * Event organization and logistics. * Personnel coordination. * Develop and implement promotion and positioning strategies (traditional and digital marketing). Identify target market segments for promotion via informational sessions and fixed booths. * Promote institutional image at various events such as university fairs, admission exams, exhibitions, etc. **We Offer:** * Social security coverage from day one. * Direct employment by the company. * Net salary. **Desired Education Level:** Higher education — degree holder **Desired Experience Level:** Mid-level **Departmental Function:** Education **Industry:** Higher Education *This vacancy is sourced from the Talenteca.com job board:* *https://www.talenteca.com/anuncio?j\_id\=69a9e9ed5700003500116ea7\&source\=indeed