Job Objective Develop and implement product line strategies to generate marketing plans for new product developments that help improve the business unit’s margin and revenue, considering the commercial program. Key Responsibilities Generate market potential analysis based on motorcycle sales and population estimates in the market. \*Conduct analysis and determine project viability. \*Research market prices to generate cross-reference data by studying and analyzing competitors’ product offerings in the market to ensure accurate interchangeability of our parts with competitors’ parts. \*Calculate initial purchase orders based on market potential and/or historical sales data derived from the assessed market potential. Candidate Profile Minimum 3 years of experience in the automotive sector. Value Proposition Benefits exceeding legal requirements: 30-day year-end bonus, 10 vacation days, 40% vacation premium, life insurance, IMSS coverage from day one, INFONAVIT, work schedule Monday through Friday from 08:00 to 18:00, financial benefits: payroll advance, discounts at Elektra and Salinas y Rocha stores, personal loan at Banco Azteca with preferential interest rate starting after 2 years, flexible working hours. **Code:** 38KFB8TEJ0 Id: 5393355