**Job Objective:** Responsible for developing, implementing, and managing the brand’s social media strategy, ensuring strict compliance with advertising and content regulations related to CBD and THC/HHC. This role focuses on building a strong brand community, educating consumers, and enhancing GBCP’s credibility. **Key Responsibilities** · Design and execute a comprehensive content strategy for key platforms (Facebook, Instagram, TikTok, etc.), focusing on product education and regulatory compliance rather than direct sales promotion. · Manage and oversee the creation of visual and textual assets, ensuring a professional and trustworthy tone. · Plan and supervise the production of organic and paid content (photos, videos, reels, stories, collaborations). · Monitor engagement and reach metrics, proposing improvements. · Respond to messages and comments to maintain active communication with the community. · Collaborate with the design and photography teams to produce compelling visual content. · Keep the monthly editorial calendar up to date. · Analyze food industry market trends and adapt them to the digital strategy. **Job Requirements** · **Minimum Education:** Bachelor’s degree in Marketing, Communications, Digital Design, or related field. · **Experience:** 2–5 years in social media management, preferably in the food or retail sector. · **Technical Knowledge:** Proficiency in social media platforms, scheduling tools (Hootsuite, Meta Business Suite), digital advertising, and metric analysis. · Soft Skills: Creativity, effective communication, organization, proactivity, teamwork. **Work Conditions** · **Schedule:** Monday to Friday, 9:00 a.m. to 6:00 p.m. · **Work Mode:** On-site or hybrid. · **Tools:** Computer, design software (Canva, Photoshop), social media platforms, photographic camera (optional). **Knowledge, Skills, and Attitudes:** · **Knowledge:** Digital marketing, social media, metric and trend analysis. · **Skills:** Creativity, copywriting, basic design, data analysis, time management. · **Attitudes:** Innovation, accountability, results orientation, customer empathy, adaptability. Employment Type: Full-time Salary: Up to $30,000.00 per month Benefits: * Employee discount * Major medical expense insurance Work Location: On-site employment