Digital Marketing Coordinator

Description

Job Summary: An automotive dealership is seeking a Marketing and Brand Experience Coordinator to lead marketing strategies, positioning, and customer experience within the automotive sector. Key Highlights: 1. Lead marketing and brand experience strategies 2. Design and implement campaigns to drive results 3. Develop differentiated customer experiences **IMPORTANT**: All information, applications, and resume submissions will be received exclusively through this channel. For process control and tracking purposes, no support will be provided via WhatsApp, direct phone calls, or other external channels. VACANCY: Marketing and Brand Experience Coordinator Automotive Sector An automotive dealership is seeking a professional to lead and oversee the dealership’s marketing, positioning, and brand experience strategies, collaborating directly with commercial departments to drive results and strengthen customer experience. Key Responsibilities: \* Design and implement marketing strategies to increase showroom traffic and workshop appointments. \* Coordinate digital campaigns and monitor their performance. \* Measure campaign KPIs and return on investment (ROI). \* Manage and control the marketing department’s budget. \* Analyze market trends and identify commercial opportunities. \* Collaborate closely with new vehicles, pre-owned vehicles, and after-sales departments. \* Develop differentiated customer experiences. \* Implement lead generation campaigns. \* Analyze and optimize cost per lead and commercial conversion rates. \* Monitor databases for marketing campaigns. \* Supervise the agency’s social media and digital communications. \* Ensure compliance with the automotive brand’s established guidelines. Schedule: \* Monday to Friday, 8:30 AM to 6:00 PM. \* 1-hour lunch break. \* Saturdays, 8:30 AM to 2:00 PM. Compensation: \* Gross monthly salary between $15,000 and $17,000 MXN. \* Statutory benefits. If you have experience coordinating marketing activities, commercial follow-up, and performance-driven digital campaigns, apply directly through this channel. Salary: $15,000\.00 \- $17,000\.00 per month Benefits: * Option for indefinite-term contract Workplace: On-site employment