Digital Content Strategist - Hybrid Mode

Description

Job Summary: A leading Advertising and Marketing agency in Hidalgo is seeking a Digital Content Strategist to develop communication strategies, write copy, plan content calendars, and collaborate creatively. Key Highlights: 1. Development of digital communication strategies for active brands. 2. Writing copy for social media, blogs, and digital channels. 3. Alignment of content with positioning and digital authority objectives. **The leading Advertising and Marketing agency in the State of Hidalgo is seeking:** **Digital Content Strategist** **Salary:** Starting at $10,000 MXN monthly — up to $14,000 MXN monthly based on performance. **Key Responsibilities:** * Development of digital communication strategies for active brands. * Writing copy for social media, blogs, and digital channels. * Definition of brand tone, style, and narrative. * Planning of multichannel content calendars. * Collaboration with designers, community managers, and creative teams. * Uploading and managing content on operational platforms. * Alignment of content with positioning and digital authority objectives. * Researching trends, audience insights, and editorial guidelines. * Participation in internal strategic sessions and client meetings. **Requirements:** * Bachelor’s degree in Marketing, Communications, Advertising, or related field (verifiable). * Minimum 1–2 years of experience in digital writing and content strategy. * Experience in digital marketing agencies or B2B/B2C environments. * Proficiency in copywriting, storytelling, and social media writing. * Functional knowledge of SEO and digital content. * Ability to structure strategic messages oriented toward positioning. * Strong communication and idea presentation skills. * Excellent spelling and writing skills. * Gender: Not specified. * Preferred: Intermediate English. **Functional platform proficiency:** * Meta Business Suite * LinkedIn * TikTok * WordPress / Blogs * Google Trends * Basic SEO (Yoast, RankMath or similar) * ClickUp (preferred) * AI tools for content generation (preferred) **Competencies:** * Pro\-activity * Strategic thinking * Business-oriented creativity * Operational organization * Teamwork * Idea leadership * Professional ethics * Responsibility * Attention to detail Employment type: Indefinite-term contract Salary: Starting at $12,000\.00 MXN per month Application question(s): * Ability to present results to clients * Full proficiency in Google Ads and Meta Ads Language: * English (Mandatory) Work location: Remote hybrid in Pachuca, Hgo.