**Location:** Hybrid – Central Office and Remote **Contract Type:** Permanent **About the Opportunity** Join our team as a key player in the business’s digital transformation. In this role, you’ll tackle the challenge of designing, implementing, and optimizing integrated digital strategies to drive brand growth, visibility, and performance across all channels. We’re looking for curious, analytical, and results-oriented individuals passionate about digital trends and technological innovation. You’ll inspire cross-functional collaboration, uniting creativity, data, and technology to maximize performance and user experience. **Responsibilities – Digital Strategy, Multichannel Optimization & SEO** -------------------------------------------------------------------------- * Develop and execute digital strategies aligned with business objectives, incorporating audience insights, technological innovation, and market opportunities. * Lead optimization of digital channels, with special focus on websites, SEO, SEM, content, social media, email marketing, and performance advertising. * Analyze data, interpret digital trends and user behavior to make informed, results-driven decisions. * Collaborate with creative, data, marketing, and development teams to transform briefs into impactful digital experiences. * Implement growth hacking methodologies, experimentation, and A/B testing to scale initiatives and maximize key KPIs related to traffic, conversion, and engagement. * Monitor, report on, and optimize digital campaigns, proposing continuous improvements based on performance analysis and industry benchmarks. * Manage effective relationships with agencies, technology partners, and digital vendors, ensuring efficient communication and timely delivery. * Foster a culture of learning, innovation, and diversity within the team and digital processes. * Prepare periodic reports and executive presentations for strategic stakeholders. ### **Requirements – Professional Profile and Competencies in Digital Strategy** * University degree in Digital Marketing, Communications, Engineering, Advertising, Technology, Business Administration, or related fields. * Minimum 3 years of experience in digital strategy and execution, either in corporate or agency settings. * Advanced proficiency in SEO, SEM, digital analytics (Google Analytics, Data Studio), Social Media, Content Marketing, and campaign management tools. * Ability to analyze large volumes of data, identify trends, and translate insights into concrete actions. * Proven collaborative work skills and experience managing interdisciplinary projects. * Excellent oral and written communication skills, with emphasis on digital storytelling and persuasion. * Up-to-date knowledge of digital technologies, CRO, automation, and martech platforms. * Advanced English proficiency; additional languages are valued. * Commitment to diversity, equity, and inclusion within corporate culture and digital communications. #### **Daily Responsibilities – Channel Optimization, Digital Analytics & SEO Strategy** * Audit digital presence and identify SEO positioning and content optimization opportunities. * Oversee execution of paid and organic campaigns, monitoring KPIs and adjusting strategies in real time. * Prepare and facilitate innovation workshops, co-creation sessions, and internal digital upskilling. * Maintain detailed documentation of results, learnings, and emerging digital trends. * Actively collaborate with technical and creative teams to implement UX, conversion, and online visibility improvement tactics. ##### **Additional Requirements – Opportunity in Digital Strategy & SEO** * Availability to work under a hybrid and flexible arrangement. * Participation in selection processes including technical assessments, practical exercises, and interviews focused on analysis, digital innovation, and creativity. ###### **Benefits – Professional Development in Digital Strategy** * Competitive salary, flexible compensation plan, and medical coverage from day one. * Access to ongoing training on tools, methodologies, and digital trends. * An inclusive, collaborative, and diverse environment featuring innovative digital projects at a global level. * Visibility and opportunity to build a professional career in the digital domain and participate in high-impact international projects.