Position Summary: Digital Advertising Executive responsible for executing, monitoring, and optimizing digital campaigns on Meta and Google to generate high-quality leads. Key Highlights: 1. Experience managing campaigns on Meta Ads and Google Ads. 2. Focus on lead generation and prospect quality. 3. Ability to work with metrics and performance control. **INDE México**, a developer with presence in Jalisco and Los Cabos, is seeking a ***Digital Advertising Executive*** **Position Objective** Execute, monitor, and optimize digital campaigns on Meta and Google based on guidelines defined by the Commercial Intelligence and/or Marketing Management, focusing on lead generation and quality, as well as achievement of lead, appointment, and visit targets per development. **Responsibilities** Launch campaigns on Meta Ads and Google Ads based on pre-defined strategies, audience segmentation, ad copy, budgets, and guidelines. Conduct daily performance tracking of active campaigns. Implement operational adjustments to campaigns as instructed by the responsible department. Monitor key metrics such as leads, appointments, visits, cost per lead, reach, clicks, CTR, and overall campaign behavior. Track lead quality, considering their progression through the sales funnel. Generate periodic reports using company-established KPIs. Maintain organization and control over naming conventions, campaign structures, audience segmentation, and budgets. Identify performance deviations and promptly alert the responsible department. Ensure advertising campaigns remain active, correctly segmented, and aligned with each development’s objectives. Track and monitor results per development. **Candidate Profile** Experience managing campaigns on Meta Ads and Google Ads. Primarily operational profile, oriented toward execution and monitoring. Focus on lead generation and prospect quality—not just volume. Ability to work with metrics, reporting, and performance control. Organization, attention to detail, and timely follow-up. Ability to implement changes quickly and accurately. Capacity to work under target-based goals and monthly performance requirements. Desirable experience in the real estate sector or in lead-generation campaigns. **Desired Knowledge** Meta Business Suite / Ads Manager Google Ads Interpretation of digital metrics Excel or Google Sheets Report creation Basic understanding of the sales funnel **Compensation Structure** Base salary of $12,000 net monthly Monthly bonus of up to $5,000 net for achieving performance-based objectives tied to lead generation and quality **Work Schedule** On-site, full-time, Monday to Friday from 8:00 am to 2:00 pm and from 3:00 pm to 6:00 pm. **Application** Interested candidates must submit an updated CV through this channel. Job Type: Full-time, Indefinite-term contract Salary: Starting at $12,000\.00 per month Work Location: On-site employment