**Be part of a revolutionary change** At PMI, we've decided to do something incredible. We are completely transforming our company and designing a smoke-free future with products that have the power to improve the lives of millions of smokers around the world. The commercial areas at PMI (Sales and Marketing) feel like building a new business \- but with the backing and experience of a global company. Bring your curiosity and ability to attract and engage people, and you can become part of the digital and omnichannel team leading our major commercial transformation. **Your day-to-day…** * Translate and simplify information about our combustible and reduced-risk products, as well as their key indicators, for your team and customers in your area. * Support your team through coaching, on-field training, and one-on-one sessions. * Ensure proper execution of digital strategies within your supervision area. * Provide tools that drive conversion of combustible product consumers toward lower-risk alternatives. * Develop brand ambassadors at points of sale to generate effective leads. * Analyze business results with your team, using analytics tools to identify opportunities and define action plans. * Determine the optimal product portfolio for your area, driving growth and commercial leadership. * Allocate and distribute key resources such as permanent materials and budgets for trade programs. * Coordinate strategies with channel managers to ensure alignment and effective execution. * Identify and communicate relevant insights, customer journeys, and consumption zones to your supervisor. **We're looking for someone who has…** * Completed bachelor's degree. * Minimum of 3 years of experience in sales, trade marketing, or B2B/B2C business within the fast-moving consumer goods industry. * Intermediate English proficiency. * Experience leading teams (coaching). * Desired knowledge of marketing and distribution channels.