GA4 & Tag Manager Marketing Data Analyst

Description

Job Summary: Bilingual Data Analyst specializing in Google Analytics to ensure digital data integrity and business performance visibility. Key Highlights: 1. Software development and innovative technology solutions 2. Stability, professional growth, and continuous training 3. Excellent work environment **People Hackers is seeking a GA4 & Tag Manager Marketing Data Analyst in Álvaro Obregón, Mexico City** ----------------------------------------------------------------------------------------------- **About Us** * We are a software development and technology solutions company founded in 2012\. We specialize in building web platforms, mobile applications, intelligent systems, augmented reality, and Artificial Intelligence (AI) solutions to improve business profitability and efficiency; we care for our team members and offer stability, professional growth, and extensive training. As part of our expansion, we are looking for a bilingual Google Analytics expert Data Analyst. **Your Role:** Ensure digital data integrity and business performance visibility by building reporting ecosystems, proactively analyzing anomalies, and technically validating implementations across development and production environments. **Our Offer** We believe people and their happiness are our greatest asset; therefore, you will find professional training, certifications, job stability, and an excellent work environment. Our offer includes: * **Compensation**: $45,000 MXN gross per month for service provision. * **Working Hours**: Monday to Friday, 9:00 AM to 7:00 PM. * **Work Location**: Hybrid (Wednesdays and Thursdays at our offices in Col. Granada, Plaza Carso) **What You Need to Know** * Minimum 3–4 years of experience as: Data Analyst focused on digital/e-commerce environments, Digital Web Analyst, * Fluent conversational English. * Experience in requirements analysis and engagement with multidisciplinary business stakeholders, vendors, and internal teams. * 2–3 years of advanced hands-on experience with Google Analytics 4 (GA4\) and Google Tag Manager (GTM) to identify website performance anomalies, detect traffic drops, navigation errors, or post-release impacts. Highly desirable: Contentsquare – UX Analysis (heatmaps, journey analysis, zone-based analysis). * 2–3 years managing reports using Power BI or Looker Studio for dashboards and KPIs related to performance, navigation, and conversion—plus generating actionable insights for business and IT teams. * Project Management: Experience documenting incidents and requirements in tools such as Workfront, Interact, or Jira. **Desired Education Level:** Higher education — incomplete **Desired Experience Level:** Entry-level **Departmental Function:** Marketing / PR / Communications **Industry:** Software Development / Programming **Skills:** * Google Analytics GA4 Tags * Traffic, BI, BA, AI Reporting * UAT Tester for Tag Manager * KPIs in Power BI and Looker Studio * UX Release Monitoring in Jira *This job posting originates from the Talenteca.com job board:* *https://www.talenteca.com/anuncio?j\_id\=6a0cd4cc3900003800717dda\&source\=indeed*