Social Media Coordinator

Description

Job Summary: Design, coordinate, and execute the social media strategy to strengthen the brand's digital presence and generate commercial value. Key Highlights: 1. Lead the brand's social media strategy and digital presence. 2. Coordinate creative teams and manage digital marketing campaigns. 3. Monitor trends and analyze metrics to optimize results. **Social Media Coordinator** **Job Objective** Design, coordinate, and execute the company's social media strategy, strengthening the brand's digital presence, community engagement, and commercial value generation through relevant content, digital campaigns, and continuous monitoring of technological and consumer trends. **Required ProfileEducation** * Bachelor’s degree in Digital Marketing, Communications, Advertising, Design, Public Relations, or related field. **Experience** * 3–5 years in social media management and digital strategy. * Experience coordinating creative teams or agencies. * Preferred experience in technology, telecommunications, or digital services companies. **Technical Knowledge** * Social media strategies. * Meta Business Suite, TikTok Business, LinkedIn, and emerging platforms. * Paid campaign management. * Digital analytics and KPI metrics. * Scheduling and monitoring tools. * Digital trends and social listening. * Copywriting and storytelling. * Digital crisis management. * Basic SEO and content marketing knowledge. * Basic audiovisual production and platform-specific formats. **Main Responsibilities** * Design and implement a social media strategy aligned with business and positioning objectives. * Coordinate content calendars across various digital platforms. * Supervise creation of graphic, audiovisual, and copywriting content. * Manage paid social media campaigns. * Monitor metrics, KPIs, and campaign performance. * Identify digital, technological, and audience behavior trends. * Coordinate digital coverage for events, product launches, and promotions. * Manage digital reputation and online community engagement. * Coordinate creative teams, community managers, and external vendors. * Prepare executive reports with performance analysis and improvement proposals. * Ensure digital communications maintain consistency with brand identity and corporate guidelines. * Collaborate closely with marketing, sales, technical support, and customer service departments. **Skills** * Leadership and team coordination. * Strategic thinking. * Results-oriented creativity. * Excellent writing and communication skills. * Analytical ability. * Organization and multitasking. * Problem-solving. * Adaptability to constant digital changes. * Emotional intelligence and sound judgment for online crisis management. **Desirable Competencies** * Commercial and business acumen. * Interest in technological innovation. * Familiarity with the digital ecosystem and internet culture. * Ability to interpret data and convert insights into actionable strategies. Salary: Starting at $30,000\.00 per month Benefits: * Savings fund * Life insurance * Company phone * Grocery vouchers Work Location: On-site employment