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Build the content engine from scratch with AI\n2. High autonomy and accountability in content creation\n3. Real impact on product and business\n\nDESCRIPTION\nOne of the most exciting and meaningful decisions in life is choosing where to live. That’s why we created EasyBroker: to equip real estate agents with the tools they need to thrive and deliver exceptional service—making buying or renting simple and stress-free. Today, we support over 15,000 professionals, with more than 500,000 properties and over 3,000 websites built using our platform.\n \nAlthough we started in 2007, we operate like a startup: small, remote, highly talented team with a radical focus on building products that matter. We value judgment, good taste, autonomy, and the ability to drive projects from start to finish. 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It’s one of those rare windows where risk is low and potential is extremely high.\n \nIf the idea of building something big, taking real ownership, and working alongside talented people on a product with enormous potential inspires you, this is where you’ll do the best work of your career. We want those who join now to grow as much as the company—and to meaningfully benefit from the success we’re building together.\n#### **How will you help us fulfill our mission?**\n \nYou’ll be our first marketing hire. You’ll build the content engine from scratch—no templates, no legacy processes, no pre-existing team.\n \nThat means you’ll have significant autonomy (and responsibility). It also means there will be chaos: we’ll iterate fast, test things, fail, learn, and adjust. If you need everything perfectly defined from day one, this role isn’t for you.\n \nWe’re integrating AI across the entire content workflow—not as a side tool, but as part of the creative process. 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(The team hosts.)\n* Measure impact and learn quickly across the entire content engine (organic, video, paid campaigns, webinars): engagement, watch time, CTR/CVR per piece/message, assisted/attributed leads, actionable learnings, and next tests.\n* Use AI for research, ideation, and pre-production (outlines, scripts, hooks, variants), while maintaining editorial standards.\n#### **What does success look like here?**\n **In the first 3 months:**\n* We have a clear brand narrative that everyone in the company can articulate\n* An editorial calendar is live and operating at a sustainable cadence\n* We’re publishing consistently across at least 2–3 channels\n* You have data on what’s working (and what’s not) and are iterating weekly\n**At 6 months:**\n* The content engine delivers measurable results: traffic, engagement, assisted leads\n* We have a proven event/webinar system with effective repurposing in place\n* Our brand narrative is externally recognizable\n* You’ve identified the highest-ROI channels/formats and doubled down effort there\n#### **Requirements**\n \n* 4+ years of experience in content marketing, brand, or growth for digital products.\n* Excellent writing: concise, clear, direct. 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