




Job Summary: We are seeking a professional to design, lead, and execute the content strategy, strengthening brand positioning and generating audience engagement. Key Highlights: 1. Design and lead content strategy 2. End-to-end management of social media and digital channels 3. SEO optimization and metrics analysis WE ARE A COMPANY DEDICATED TO PROVIDING VIP SERVICES IN LUXURY WAITING LOUNGES LOCATED AT TERMINAL 1 OF THE CDMX INTERNATIONAL AIRPORT AND AIFA **OBJECTIVE**: Design, lead, and execute the organization’s content strategy to strengthen brand positioning, generate audience engagement, and ensure every communication piece aligns with business objectives and institutional identity. **REQUIREMENTS** * Completed Bachelor’s degree in Marketing or related field * Minimum 3 years of verifiable experience * In-depth knowledge of digital platforms * Excellent spelling, writing skills, and editorial judgment. **RESPONSIBILITIES** * Define editorial calendar and communication guidelines for digital channels * Approve visual and narrative quality of content prior to publication * Select and propose technological tools for content management and automation * Design and supervise creation of copy, scripts, and visual assets for various platforms * Ensure brand consistency across all digital touchpoints * Manage social media systems and distribution channels (website, app, digital screens, newsletters, blog, etc.) * Optimize content for search engines (SEO) and improve organic reach * Apply transmedia storytelling techniques and persuasive copywriting to increase conversion * 1. Monitor content metrics including reach, interaction (engagement), and conversion * Implement Content Repurposing strategies to maximize the value of each productive asset * Adapt language and format of messages according to channel and target audience * Analyze and optimize data; interpret Google Analytics metrics * Generate analytics and KPI reports, transforming raw data into executive progress reports for management * Design interactive visual materials using Canva, Genially, Photoshop, or Illustrator * Social media management: proficiency in Meta Business Suite, LinkedIn Campaign Manager, and scheduling tools such as Metricool and Hootsuite * Enforce strict quality control standards—both visual and grammatical—prior to final publication. **WE OFFER** * Competitive salary * Statutory benefits * Excellent working environment * Restaurant vouchers * Working hours: Monday to Friday, 9am to 7pm If you are interested, please apply through this channel. Employment type: Permanent Salary: $25,000.00 \- $35,000.00 per month Benefits: * Grocery vouchers Work location: On-site


