Job Summary: Manage, optimize, and monitor digital advertising campaigns to maximize return on investment and achieve business objectives. Key Highlights: 1. Continuous campaign optimization to maximize return on investment. 2. Data analysis to generate insights and strategic recommendations. 3. Collaboration with marketing, design, and content teams. Manage, optimize, and monitor digital advertising campaigns across various platforms, aiming to maximize advertising ROI, drive high-quality traffic, and contribute to achieving the company’s business objectives. Key Responsibilities: Plan, implement, and manage digital advertising campaigns on platforms such as Google Ads, Meta Ads, TikTok Ads, among others. Monitor campaign performance using key metrics (CTR, CPC, CPA, ROAS, conversions, etc.). Continuously optimize campaigns to improve results and maximize return on investment. Configure and manage measurement and tracking tools such as pixels, conversions, and tags. Analyze data and prepare performance reports with insights and strategic recommendations. Conduct A/B tests on ads, audiences, and creatives to improve campaign performance. Coordinate with marketing, design, and content teams to ensure proper campaign execution. Stay updated on trends, tools, and changes in digital advertising platforms. Requirements: Bachelor’s degree in Marketing, Communications, Advertising, Business Administration, Engineering, or related field. Experience in managing digital advertising campaigns and media buying. Knowledge of digital advertising platforms (Google Ads, Meta Ads, TikTok Ads, etc.). Experience in analyzing metrics and optimizing performance campaigns. Proficiency with digital analytics tools (Google Analytics, Data Studio or similar). Analytical ability, results orientation, and data-driven decision making. Skills: Analytical thinking Results orientation Organization and monitoring Teamwork Ability to interpret data and develop optimization strategies. -Requirements- Minimum education: Higher education – Bachelor’s degree 3 years of experience Age: 25 years or older Knowledge: Analytical ability, Results focus, Facebook ads, Google ads, Investments, Digital marketing, Platforms, Digital advertising, Tracking, Performance Keywords: productivity, productivity, yield, performance, online